Yash Raj Films

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Yash Raj Films
Founded 1970
Founder Yash Chopra
Headquarters Mumbai, India
Key people
Aditya Chopra (Chairman and Managing Director)
Uday Chopra (Director)
Pamela Chopra (Director)
Rani Mukerji (Director)
Aashish Singh (Vice President - Production)
Rohan Malhotra (Vice President - Distribution)
Avtar Panesar (Vice President - International Operations)
Manan Mehta (Vice President - Marketing and Merchandising)
Akshaye Widhani (Vice President - Finance & YRF Studios)
Vijay Kumar (Vice President - Home Video & Licensing)
Ashish Patil (Vice President - Y Films)
Anand Gurnani (Vice President - Digital)
Products Movies
Home Video
Talent Management
Post production
Brand Partnerships
Special Effects
Website www.yashrajfilms.com

Yash Raj Films (YRF) is India's foremost multi-national movie, media and entertainment conglomerate, established by Yash Chopra, an Indian film director and producer who was considered an entertainment mogul in India.[1] His elder son Aditya Chopra took charge of the studio in 1995 and he started directing, writing & producing multiple movies under the YRF banner.[2][3][4]

Initial years[edit]

Yash Chopra started out as an assistant to his elder brother, B.R.Chopra, and went on to direct five films for his brother's banner - B.R.Films - each of which proved to be a significant milestone in his development as a director. These were Dhool Ka Phool (1959), Dharmputra (1961), Waqt (1965), Ittefaq (1969) and Aadmi Aur Insaan (1969). He has wielded the baton, additionally, for 4 films made by other film companies -Joshila (1973), Deewaar (1975), Trishul (1978) and Parampara (1993).

Out of the films 52 produced by YRF till 2012, Yash Chopra directed only 13 films.

Darr (1993), Dil To Pagal Hai (1997), Veer-Zaara (2004) and Jab Tak Hai Jaan (2012) were his latter movies and all of them featured Shah Rukh Khan. Khan has played the lead role in nine movies produced by Yash Raj Films and remains their most illustrious collaborator, most of them directed by Yash Chopra or his son Aditya Chopra.

The corporation of Yash Raj Films[edit]

Yash Raj Films has launched its own music label called Yash Raj Music and markets and distributes DVDs, Audio CDs and VCDs under the Yash Raj Films Home Entertainment label. YRF Home Entertainment has acquired the rights for classic films created by Raj Kapoor and his production company R.K. Films, as well as B.R. Chopra and his production company B.R. Films. In 2006, Yash Raj Films unveiled its new film studio. Since 2007, it has sold its music in digital format through the site along with DVDs and audio CDs. It has also started selling its music on iTunes. In May 2007, it linked with The Walt Disney Company to co-produce animated movies in India.[5]

In 2004, The Hollywood Reporter placed Yash Raj Films at number 27 in a survey of the "Biggest Film Distribution Houses" in the world; it is India's biggest production company as of 2006.[citation needed] Yash Raj Films has launched its own merchandise label called YRF Merchandise which offers a range of products embellished with pictures and posters from Yash Raj Films like Rab Ne Bana Di Jodi, Band Baaja Baraat.

Subsidiaries of YRF[edit]


In India, YRF has a newtwork of distribution offices in Mumbai, Delhi, Jalandhar, Jaipur, Amravati, Indore, Bengaluru, Hyderabad, Kolkata, Chennai and Kochi. Internationally, there are offices in the United Kingdom, the United States of America, and the United Arab Emirates.[10]

Films produced and distributed by Yash Raj Films[edit]


External links[edit]