Yue Yuen Industrial Holdings

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Yue Yuen Industrial (Holdings) Limited
Public Listed company
Traded asSEHK551
IndustryAthletic and casual/outdoor footwear manufacturer
Area served
Key people
Chairman: Mr. Lu Chin Chu
ParentPou Chen Corporation
SubsidiariesPou Sheng International
WebsiteYue Yuen Industrial Holdings Limited

Yue Yuen Industrial (Holdings) Limited is a Taiwanese footwear manufacturer headquarter ed in Hong Kong and established by its Taiwanese[1] parent company, Pou Chen Group. It is the largest branded athletic and casual footwear manufacturer in the world. It is an original equipment manufacturer (OEM) and original design manufacturer (ODM) for major international brand name companies such as Nike, Crocs, Adidas, Reebok, Asics, New Balance, Puma, Timberland and Rockport.[1]

It was one of the Hang Seng Index Constituent Stocks (bluechip) in the Hong Kong Stock Exchange. But after 8 June 2009, it was removed from blue chip.[2]

In April 2014 40,000 workers were protesting the companies failure to pay the full social security and house renting contribution. The protests were triggered by a staff member who worked for 18 years at Yue Yuen did not get her full pension. The company did pay 250 yuan per month and employee too little. The average salary at Yue Yuen is 3000 Yuan per month. This practice was in place for nearly 20 years. With 70,000 employees this would amount to 280 Mio Yuan.[3][4][5]


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