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Zedge Logo.jpg
Initial release2003
Operating systemAndroid, iOS, Windows Phone[1]
Available inEnglish
TypeContent Discovery Platform

Zedge is a mobile content discovery platform and community where users can download content to customize their smartphones and other mobile devices. The app includes wallpapers, ringtones, alert tones, app icon customization, which is currently in its beta form, and which is only available for Android phones, and games on the Android, iOS and Windows Phone platforms. Zedge has more than 170 million installs Android and iOS.[2] The app uses a recommendation engine that analyzes anonymized user data in order to create smart suggestions for wallpaper, ringtone, and game downloads.[3][4] IDT Corp. was majority investor in Zedge Holdings, the app's parent company, until mid-2016.[5]

ZEDGE was named as one of Time's Best 50 Android Apps of 2013.[6]


ZEDGE was founded by Tom Arnøy, Kenneth Sundnes, and Paul Shaw in Norway in 2003.[7] In June 2016, Zedge's parent company was spun off from IDT as a publicly traded company listed on the New York Stock Exchange.[8] As of 2018 it has offices in Trondheim, Helsinki, New York City and San Francisco.

External links[edit]


  1. ^ "ZEDGE™ Ringtones & Wallpapers - Windows Phone Apps+Games Store (United States)". Retrieved 2014-08-13.
  2. ^ "Zedge Media Kit". Retrieved 2013-09-18.
  3. ^ "PC game downloads". www.genuinefiles.eu. Retrieved 21 September 2015.
  4. ^ Empson, Rip. "After 45M+ Installs On Android, Zedge Brings Its Content Personalization Experience To The iPhone". TechCrunch. Retrieved 2013-09-16.
  5. ^ "IDT board suggests possible spinoff of subsidiary". Retrieved 2013-09-16.
  6. ^ Newman, Jared (2013-07-01). "50 Best Android Apps for 2013". Time. Retrieved 2013-09-16.
  7. ^ "About Zedge". Retrieved 2013-09-16.
  8. ^ Yenikalayci, Yunus (2016-06-14). "Recent Spin-Off Zedge: Precursor In Device Personalization". Seeking Alpha. Retrieved 2018-08-31.