290 Square Meters
 Interior of 290 Square Meters | |
| Company type | Retail shop |
|---|---|
| Founded | 2001 |
| Founder | Ido de Voos |
| Headquarters | Houtkopersdwarsstraat 3 1011 Amsterdam, NL |
| Website | 290sqm.com |
290 Square Meters is a retail shop in Amsterdam, the Netherlands. It is best known for being the only retail location in the world where one could buy customized NikeID shoes for a number of years,[1] though it also carries a number of other one-of-a-kind items from brands such as Levi's, Freitag and Arc'teryx Veilance among others.
Founded by Ido de Voos in 2001,[2] it originally started as 90 Square meters on KNSM Island.[3] In its new location right off Waterlooplein, a former bank vault, it has grown to an internationally recognized retailer of both men's and women's fashion as well as limited edition books, jewelry and scents.[4]
Both the stores original name, 90 Square Meters, and its new name, 290 Square Meters, are derived from the shop's size, so it can be considered space that is retail today and possibly a museum or gallery tomorrow.[5][6]
In late 2012 it launched a web shop.[7]
References
- ^ "290 Square Meters review". TimeOut. Archived from the original on January 23, 2013. Retrieved January 22, 2013.
- ^ "Hip Shops". Hip Shops. Archived from the original on January 20, 2013. Retrieved January 22, 2013.
- ^ Ania Markham (March 6, 2003). "90 Square Meters". Shift Japan. Retrieved January 22, 2013.
- ^ "290 Square Meters". high snobiety. Archived from the original on February 16, 2013. Retrieved January 22, 2013.
- ^ "290 Square Meters Interview". Sneaker Freaker. April 19, 2008. Retrieved January 22, 2013.
- ^ Leah Satlin (February 8, 2009). "290 Square Meters". Formatmag. Retrieved January 22, 2013.
- ^ Rognvaldr Nalden Hansson (September 12, 2012). "New Online Store Launches". Nalden.net. Retrieved January 22, 2013.
External links
