Mike's Hard Lemonade Co.
 | |
| Company type | Privately held company |
|---|---|
| Industry | Alcoholic beverages |
| Founded | April 1, 1999 |
| Headquarters | , United States |
Area served | United States |
| Website | mikeshard |
Mike's Hard Lemonade Co. is an alcopop supplier based in Levittown, Pennsylvania. It is part of Badlands Beverage Brands, Inc.[1] as of 2017. Founded in 1999, Mike's Hard Lemonade Co. defined the $3.2 billion flavored malt beverage category with the introduction of its new-to-market Mike's Hard Lemonade. Mike's partnered with the USO in 2018, donating $250k[2]
References
- ^ Holden, Ronald. "America's Fastest-Growing Beer Brand, Mike's Hard Lemonade, To Refocus On 25-29 Year Old Males". Forbes.
- ^ "Mike's Hard Lemonade Extends The 'Bright Side'". www.mediapost.com.
External links
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