Rhonda Software

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Rhonda Software
Company typePrivate
IndustryCamera hardware and software technologies in automotive, robotics, security, IoT and other civilian industries
FoundedDecember 13, 1995 (1995-12-13)
Headquarters,
Key people
  • Andrey Mischenko (CEO)
Products| System on a Module | Camera Prototype |
Services| Custom Camera Development | System on a Module Customization |
Number of employees
140
Websiterhondasoftware.com

Rhonda Software is a privately held camera software and hardware design company that specializes in embedded solutions in the areas of digital image processing, multimedia and connectivity.[1] Rhonda's solutions are used in surveillance applications,[2] action cameras, virtual reality cameras, wearable video recorders, drone cameras, automotive and robotic vision systems and other camera applications.[3][4]

As of 2022, the company has over 100 engineers, headquartered in the United States (Chicago) with main development office in Kazakhstan (Almaty).[5]

History

The company was founded in 1995 as a provider of software outsourcing services. The foundation of the company was an initiative of technology-driven enthusiasts with expertise in different engineering domains. In 2004, Rhonda was certified as a SEI CMM level 4. Since 2007 the company has been doing R&D in the area of computer vision.[6] In 2011, Rhonda introduced its first computer vision solutions myAudience-Count and myAudience-Measure - audience count and classification tools.[7][8]

Since 2014, Rhonda Software is a camera design partner of Ambarella, Inc.[9] The company demonstrated its H22 SoM with a camera demo design at the CES 2020 Expo[10][11] and participated in the Embedded World 2020 Expo[12][13] in the same year. A cooperation with VisionLabs engineers allowed to use their face recognition algorithm in order to execute DNN inference and train the network onboard.[14] In 2021, Rhonda Software established a partnership with Brodmann17 and launched an ADAS camera platform based on Ambarella CV25 edge AI vision System on a Chip.[15][16] At CES 2022, the company showcased the CV2 System on a Module multi-camera solution running pose detection, activity recognition and person re-identification for demonstration purposes.

Computer vision algorithm inference on the camera edge
a part of the lab for image quality testing and tuning
Some of IQ lab equipment for image quality testing and tuning

Expertise & Technologies

System on a Module (SoM) as a camera platform

Partner Ecosystem

References

  1. ^ a b "FRAMOS partners with Rhonda Software to strengthen embedded vision development". CIEonline. October 23, 2018. Retrieved October 25, 2021.
  2. ^ "Surveillance Software Sample List". Application Performance Management. 17 November 2012. Retrieved September 12, 2022.
  3. ^ "Ambarella based Vision Systems Design House". Macnica Americas. Retrieved October 25, 2021.
  4. ^ "Rhonda Software Design House for Camera Products". Semiconductors & Electronic Components Industry Links – Search Engine. November 18, 2020.
  5. ^ "About Rhonda Software Design House for Camera Products" (PDF). Rhonda Software. Retrieved August 1, 2022.
  6. ^ "Computer Vision Technology and Expertise". SlideShare. February 13, 2014.
  7. ^ "Rhonda Software promotes new digital signage audience analysis tool". Digital AV Magazine. December 16, 2011.
  8. ^ "Rhonda Software Introduces myAudience-Measure – Camera-driven Ad and Retail Product Display Audience Analysis Tool". Press Release Headlines. December 8, 2011.
  9. ^ Casey, Eichler; Gerhardy, Louis (April 17, 2020). "Dougherty & Co. Virtual NDR Presentation". Ambarella.
  10. ^ "International CES 2020". superexpo.com. Retrieved September 12, 2022.
  11. ^ a b "Macnica Americas Monthly Newsletter". Macnica. Retrieved October 25, 2021.
  12. ^ Ute, Haubler (February 26, 2020). "Damit Maschinen Augen Bekommen". Messe-News (Embedded World - The Official Daily 2020) (in German): 34.
  13. ^ "Embedded World 2020 - Rhonda Booth Overview". YouTube. Mar 19, 2020.
  14. ^ "Face recognition". Computer Vision Software Blog.
  15. ^ a b "Brodmann17 and Rhonda to Disrupt the Video Telematics Market with Their Cloud Connected Camera Platform Powered by Ambarella's Edge AI Vision SoC". Brodmann17. November 22, 2021.
  16. ^ "Brodmann17 Joins 5G Open Innovation Lab Following Successful ADAS Development in Peachtree Corners' Real-World Smart City Environment". Business View: Civil & Municipal. 3 (2): 9–12. February 11, 2022.
  17. ^ Ambarella 4K Ultra HD Automotive Video at YouTube
  18. ^ "Rhonda Software". Sunex. April 20, 2022.
  19. ^ "FRAMOS® Partners with Rhonda Software to Strengthen Embedded Vision Development". FRAMOS. October 16, 2018.
  20. ^ "Framos erweitert sein Partner-Netzwerk". Wirautomatisierer. October 30, 2018.
  21. ^ Motoki, Nagashima (April 8, 2019). "Macnica Americas Announces Partnership with Rhonda Software". PRWeb.