American Association of Advertising Agencies

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Logo of the American Association of Advertising Agencies.

The American Association of Advertising Agencies (AAAA or 4A's) is an American advertising agency trade association.

Founded in 1917, their website states that 4A's membership "produces approximately 80 percent of the total advertising volume placed by agencies nationwide." The association issues annual awards for the best agencies, in different categories.[1]

In popular culture[edit]

In Mad Men S5.e12, "Commissions and Fees", Lane Pryce is offered an unelected chairmanship of the organization's fiscal control committee after SCDP wins the Jaguar Cars account.

References[edit]

  1. ^ "O'Toole Creative Awards Winners & Finalists". American Association of Advertising Agencies. 2008. Retrieved 2011-01-11. 

External links[edit]