CFVR-FM
| Broadcast area | Fort McMurray |
|---|---|
| Frequency | 103.7 MHz |
| Branding | Play 103.7 |
| Programming | |
| Format | Rhythmic adult contemporary |
| Affiliations | Premiere Networks |
| Ownership | |
| Owner | Harvard Media |
| CHFT-FM | |
| History | |
First air date | January 14, 2008 |
| Technical information | |
| Class | B |
| ERP | vertical polarization: 22,000 watts horizontal polarization: 50,000 watts |
| HAAT | 81.4 meters (267 ft) |
| Links | |
| Webcast | Listen Live |
| Website | play1037.ca |
CFVR-FM (103.7 MHz) is a Canadian radio station serving Fort McMurray, Alberta, broadcasting a rhythmic adult contemporary format branded on-air as Play 103.7.
The station is owned & operated by Harvard Media.
History[edit]
The station received approval by the CRTC to operate at 103.7 FM in November 2006 and officially launched on January 14, 2008 as Mix 103.7 with a hot adult contemporary format.[1]
On January 15, 2024, the station flipped to rhythmic adult contemporary and rebranded as Play 103.7. The last song played on "Mix" was "What A Man Gotta Do" by Jonas Brothers while the first song played on "Play" is "Let's Get It Started" by Black Eyed Peas.
References[edit]
External links[edit]
- Play 103.7
- CFVR-FM at The History of Canadian Broadcasting by the Canadian Communications Foundation
- CFVR-FM in the REC Canadian station database
56°41′03″N 111°19′47″W / 56.68417°N 111.32972°W
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