Care2
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| Type | Private | ||
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| Founded | 1998 | ||
| Headquarters | Redwood City, California, United States | ||
| Key people | Randy Paynter, founder and CEO Marlin Miller, COO Matthew McGlynn, founder, CTO |
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| Industry | Media | ||
| Products | Care2.com ThePetitionSite.com PhotoChains.com |
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| Revenue |  US$5.9 million (2006) |
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| Employees | 56 (2008) | ||
| Slogan | "Care2 Make a Difference" | ||
| Website | www.care2.com | ||
| Type of site | social networking | ||
| Available in | English | ||
| Launched | 1998 | ||
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Care2 is a social network website that was founded by Randy Paynter in 1998[1] to help connect activists from around the world. It has a membership of more than 17 million people.[2]
Care2's stated mission is to help people make the world a better place by connecting them with the individuals, organizations and responsible businesses making an impact.
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[edit] Overview
Care2 members create an online identity by filling out a profile with personal information, as in most social networking sites, but Care2 also asks for information about its members' involvement in activism. The social interactions on Care2 revolve around groups that connect people who care about similar issues. Internet petitions and news articles posted by members are also frequently used.
[edit] Features
- Member profiles and groups to facilitate social networking
- Petitions that any citizen can create and distribute
- Petitions created and promoted by Care2 in partnership with nonprofit organizations
- "Click-to-Donate Races" to generate donations to charities (from ad sponsors), just by clicking
- Free E-Cards (which also generate free donations)
- Citizen News Network—members post news stories themselves and vote on which ones should be displayed
- Blogs
- Free photo sharing with unlimited upload space
- Email newsletters and "e-alerts" about various issues such as the environment and human rights
- "Care2 JobFinder," which lists jobs with progressive companies
- A "Green Living" channel with tips on living healthier, more sustainable lives
- Various content channels on topics such as Global Warming, Women's Issues and the 2008 U.S. Presidential Election
- "Butterfly Rewards" virtual currency system in which "butterfly credits" can be gained through 17 types of activities and redeemed on one or more of 13 humanitarian gifts to which Care2 makes real-world monetary donations. Credits are not exchangeable for or equivalent to real-world currency.
[edit] Security Breach
On December 28, 2011 there was a security breach at Care2 in which their servers were attacked and password data that they stored unencrypted on their servers was accessed by hackers.[3]
[edit] See also
[edit] References
- ^ Lee Roberts, "Spreading Their Gospel on the Web" 2007-03-07 The New York Times
- ^ Lauren Dugan, "Care2 CEO Explains How Social Action Isn’t Just Social Networking [Interview]" 2010-08-27 SocialTimes
- ^ http://www.care2.com/care2blog/to-all-care2-members-security-breach.html
