Costa Del Mar
||This article appears to be written like an advertisement. (November 2008)|
|Headquarters||Daytona Beach, Florida, United States|
|Charles R. (Chas) MacDonald, President|
|Products||Sunglasses, Apparel, Sunglass Accessories|
|Revenue||US $27.4 million (2006)|
|Slogan||"See What's Out There"|
Costa Sunglasses, Inc. is a manufacturer of high-end polarized sunglasses for use in water sports such as fishing, sailing, and surfing. The company was founded in 1983 and is currently headquartered in Daytona Beach, Florida.
Costa products are sold direct to consumers via their online store, and wholesalers located worldwide.
Costa Sunglasses was founded in 1983, the same year that a NOAA nature sanctuary asked the company for a donation of polarized sunglasses. The first style of sunglasses released by Costa was called "Catalina," which was discontinued but has been brought back for a limited time in an orange or black fade colored Kenny Chesney edition. The first lens developed by Costa was The Costa 400 in CR-39 material. In 1986, Costa created The Costa 400 in a glass lens.
The company provided sunglasses to Jacques Cousteau and the Cousteau Society, and lenses for the team-issue frames of the F-16C Eastern Demo Team. On November 8, 2013, Essilor purchased Costa Sunglasses.
Today, the list of pro guides and outdoor personalities that use Costa Sunglasses includes Flip Pallot, Blair Wiggins, and the late Jose Wejebe.
The lenses are manufactured in two different materials: Glass and Polycarbonate. Each of these lenses offer different attributes mainly focused on durability, optical clarity, weight, and scratch resistance. Every lens made by Costa is Polarized and offers 100% UVA, UVB, and UVC protection.
Costa offers two quality lenses. The Costa 400 is offered in all three lens materials, and it eliminates glare at the 400 nanometer mark. This allows for clearer vision and reduces strain on eyes.
The Costa 580 is Costa's premium lens collection. Introduced in August 2000, this lens eliminates glare at the 580 nanometer mark. It significantly reduces the amount of yellow light that penetrates the lens (yellow light is the hardest light for the eye to process). This nearly completely eliminates glare, allowing enhanced color saturation and definition. The 580 lens was originally only available in glass, but have since been manufactured in a polycarbonate material.
Some frame styles are available as C-Mates® (a bi-focal lens) which is currently offered in the +1.75 and +2.50 magnification levels.
Some models of the Costa frame can be made with prescription lenses which feature all its lens technology that comes standard.
All of Costa's lenses are made in Florida and assembled with frames from either Japan, Italy, France, Mauritius, China, or Taiwan.
Sponsorships and endorsements
Costa sponsors over forty fishing tournaments, both on- and offshore, every year. It is the official sunglass sponsor of organizations such as Trout Unlimited, International Game Fish Association, Coastal Conservation Association, and The Billfish Foundation.
Costa also sponsors fishing guides in 18 States of the United States, Mexico, and Brazil. It sponsors fishing pros in events such as The B.A.S.S. Tour and The World Billfish Championship.
Costa is largely involved with and sponsors projects such as GEOFISH Explorations in which four men set out to fish the entire planet, one continent at a time. Other projects include Project Guyana. The mission of Project Guyana is to protect and conserve the worlds' waters by promoting sport fishing.
Corky Carroll became an endorser for Costa. Professional fishermen who endorse Costa Sunglasses include Bass pros Jason Quinn, Kevin Short, and Todd Faircloth.