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Gayathri Ashokan

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Gayathri Ashokan
Born
B.Ashok

April 6, 1957
Ettumanoor India
Other namesGayathri Ashokan
Occupation(s)Promotional Poster Designer
Screenwriter
Years active1983–present
SpouseGirija Ashok
ChildrenVinayak Ashok (Son)
Raja Rajeswari (Daughter)

Gayathri Ashokan is a very successful poster designer for Malayalam films. He is considered as a pioneer in poster designing art along with P. N. Menon in Malayalam film industry.[1] His debut design was for director Padmarajan' s Koodevide where he created a poster with all characters appearing in postage stamp. The posters created a very good impact among filmgoers. He has designed Promotional posters for over 700 films including Tamil films. Ashokan introduced the airbrush concept in Malayalam posters.[2][1]

Career

Ashokan started off his career as a designer for books and magazines based at Kottayam and he later started doing posters in the name of the studio he worked. The posters of most of the films produced and distributed by Jubilee Pictures, Geo Movies, Binny Films, Central Pictures and Century Films were designed by Ashokan, on behalf of the Studio. He has also worked as a lay out designer for Cut-Cut Magazine, published from Kottayam.

His first break as an independent poster designer happened with Koodevide, followed by Swanthamevide Bandhamevide, Sandarbham, Ente Upasana and finally his 10th film My Dear Kuttichathan. Eight of those ten films became a success at the box office establishing Ashokan as a prominent designer.[3][1]

Gayathri Ashokan's work for Devaraagam, Kala Pani and Thazhvaram was much appreciated.[1] He is also the screenwriter for the Mohanlal starrer action thriller Douthyam, released in 1989.[1][4]

Selected Filmography

References

  1. ^ a b c d e "പിന്നെയും ഗായത്രി". Malayala Manorama. 2016-08-19. Retrieved 2016-08-19.
  2. ^ "Cinema Karyiangal-Poster Design (Gayathri Asokan-Poster Designer)-Part 1 off 3-Amrita TV". youtube. Retrieved 2014-06-19.
  3. ^ "Cinema Karyiangal-Poster Design (Gayathri Asokan-Poster Designer)-Part 2 off 3-Amrita TV". youtube. Retrieved 2014-06-19.
  4. ^ "Cinema Karyiangal-Poster Design (Gayathri Asokan-Poster Designer)-Part 3 off 3-Amrita TV". youtube. Retrieved 2014-06-19.