Ideation (idea generation)

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Ideation is the creative process of generating, developing, and communicating new ideas, where an idea is understood as a basic element of thought that can be either visual, concrete, or abstract.[1] Ideation is all stages of a thought cycle, from innovation, to development, to actualization.[2] As such, it is an essential part of the design process, both in education and practice.[3]

Contents

[edit] Methods of innovation

Methods of innovation include:[4]

  • Problem solution This is the most simple method of progress, where someone has found a problem and as a result, solves it.
  • Evolutionary idea Evolutionary ideas derive from somewhere else, taking something that already exists and improving on it.
  • Symbiotic idea A symbiotic method of idea creation is when multiple ideas are combined, using different elements of each to make a whole.
  • Revolutionary idea A revolutionary idea breaks away from traditional thought and creates a brand new perspective. For example, Marxism (an evolutionary form of Hegelianism), or the writings of Copernicus (a development of classical Greek thought).
  • Serendipitous discovery Serendipitous solutions are ideas which have been coincidentally developed without the intention of the inventor. For example, the discovery of penicillin.
  • Targeted innovation Creating a targeted innovation deals with a direct path of discovery. This is often accompanied by intensive research in order to have a distinct and almost expected resolution. For example, linear programming.
  • Artistic innovation Artistic innovation disregards the necessity for practicality and holds no constraints.
  • Philosophical idea The philosophical idea lives in the mind of the creator and can never[citation needed] be proven. This type of idea however can still have vast residual effects. For example, the idea of eternal recurrence.
  • Computer-assisted discovery This uses a computer in order to widen possibilities of research and numeric possibilities.

[edit] See also

[edit] Notes

  1. ^ Jonson, 2005, page 613
  2. ^ Graham and Bachmann, 2004, pg 54
  3. ^ Broadbent, in Fowles, 1979, page 15
  4. ^ Graham and Bachmann, 2004, Chapter 3

[edit] References

  • Jonson, B (2005) Design Ideation: the conceptual sketch in the digital age. Design Studies Vol 26 No 6 pp 613–624.
  • Graham, D and Bachmann, T., (2004) Ideation: The Birth and Death of Ideas. John Wiley and Sons Inc.
  • Fowles, R A (1979) Design Methods in UK Schools of Architecture. Design Studies Vol 1 No 1 pp 15–16
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