Boise State's planned move to the Big East Conference in football for 2013 meant that the future of the series was in doubt. However, after major instability in the Big East, culminating in a mass exodus of seven schools in December 2012, Boise State decided to stay in the Mountain West, ensuring the future of the rivalry. But with Boise State and Fresno State being placed in opposite football divisions starting in 2013 (with no guaranteed cross-divisional games), the series is currently scheduled to be interrupted in 2015 and 2016.
The idea for a trophy as the prize for the newly arranged interstate rivalry was hatched by two separate dairy groups that decided to get involved with their local football programs. California (No. 1) and Idaho (No. 4) are two of the nation's leading dairy producers. The South Valley Dairy Group began raising money for Bulldog football in 2001; the Bronco Dairy Boosters began contributing to Boise State in 2005. Two dairymen and friends in these organizations, Dan Van Grouw of Meridian, Idaho (in the Boise metropolitan area) and Roger Fluegel of Visalia, California (in Fresno State's home of the San Joaquin Valley), put forward the idea of a traveling trophy and began the administrative process. There was positive feedback from the teams, coaches, and fans, but an "administrative changeover" kept the trophy off the field for the 2005 game, though the Bulldogs' 27–7 victory is the first listed on the can.