In econometrics, ridit scoring is a statistical method used to analyze ordered qualitative measurements. The tools of ridit analysis were developed and first applied by Bross, who coined the term "ridit" by analogy with other statistical transformations such as probit and logit.
Calculation of ridit scores
Choosing a reference data set
Since ridit scoring is used to compare two or more sets of ordered qualitative data, one set is designated as a reference against which other sets can be compared. In econometric studies, for example, the ridit scores measuring taste survey answers of a competing or historically important product are often used as the reference data set against which taste surveys of new products are compared. Absent a convenient reference data set, an accumulation of pooled data from several sets or even an artificial or hypothetical set can be used.
Determining the probability function
After a reference data set has been chosen, the reference data set must be converted to a probability function. To do this, let x1, x2,..., xn denote the ordered categories of the preference scale. For each j, xj represents a choice or judgment. Then, let the probability function p be defined with respect to the reference data set as
The ridit scores, or simply ridits, of the reference data set are then easily calculated as
Each of the categories of the reference data set are then associated with a ridit score. More formally, for each , the value wj is the ridit score of the choice xj.
Interpretation and examples
Intuitively, ridit scoring can be understood as a modified notion of percentile. For any j, if xj has a low (close to 0) ridit score, one can conclude that
is very small, which is to say that very few respondents have chosen a category "lower" than xj.
A mathematical approach
Besides having intuitive appeal, the derivation for ridit scoring can be arrived at with mathematically rigorous methods as well. Brockett and Levine presented a derivation of the above ridit score equations based on several intuitively uncontroversial mathematical postulates.
R statistical computing package for Ridit Analysis: http://CRAN.R-project.org/package=Ridit