This Hell
"This Hell" | ||||
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Single by Rina Sawayama | ||||
from the album Hold the Girl | ||||
Released | 18 May 2022 | |||
Genre | Country pop[1] | |||
Length | 3:56 | |||
Label | Dirty Hit | |||
Songwriter(s) |
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Producer(s) |
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Rina Sawayama singles chronology | ||||
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"This Hell" is a song by Japanese-British singer-songwriter Rina Sawayama. It was released on 18 May 2022, through Dirty Hit, as the first single from her second album Hold the Girl.[2]
Background
In April 2020, Sawayama released her debut album, Sawayama. However, due to the COVID-19 pandemic, the Dynasty Tour was postponed twice.[3] Sawayama teased her second album in late 2021, saying "Next year, late summer", and played a new song called "Catch Me in the Air" while announcing she was finishing her "even more personal" second album.[4][5] On 16 May 2022, Sawayama announced her second album, Hold the Girl.[6] On the 17th, one day after, she announced the lead single "This Hell" would release the day after.[7] "This Hell" is the first solo song by Sawayama since "Lucid" was released in 2020.[8]
Composition
"This Hell" is a "glammy, country pop inspired" song which contains references to numerous country and western motifs such as cowboys and horseriding.[2] It was produced by Paul Epworth and Clarence Clarity, and written by Sawayama alongside Vic Jamieson, Epworth, and Lauren Aquilina.[9]
Sawayama has noted Dolly Parton and Kacey Musgraves as inspirations for "This Hell", as well as Shania Twain, whom Sawayama has described as "The queen of country pop".[10]
Sawayama wrote "This Hell" while reflecting about attacks against LGBT people, which are often motivated by religious beliefs, stating: "When the world tells us we don't deserve love and protection, we have no choice but to give love and protection to each other".[11] The song contains a guitar solo which was described as "over-the-top" by NPR.[2] The singer makes references to some gay icons such as Britney Spears, Princess Diana, and Whitney Houston,[9] and references Shania Twain’s "Man! I Feel Like a Woman!" with the beginning line, "Let's go, girls", as well as Paris Hilton's signature catchphrase "that's hot".[11] Sawayama stated: “I put in as many iconic pop culture moments as I can, but the song is more than that.” [12] Upon the song's release, Sawayama posted to Twitter: "I wanted to write a western pop song that celebrated COMMUNITY and LOVE in a time where the world seemed hellish."[10]
Music video
A music video for "This Hell" was described as "glitzy" by NME.[13] The visual, directed by Ali Kaur, depicts the singer getting married to two people in a lavish wedding, all while drinking, line-dancing, and playing air guitar.[12] Adrian Garro for Rock Cellar Magazine noted that the video was released during gay pride month.[14]
Live performances
Sawayama performed "This Hell" on The Tonight Show Starring Jimmy Fallon.[8] On October 30, 2022, Sawayama performed the song on British television dance contest Strictly Come Dancing.
Personnel
- Rina Sawayama – performer, songwriter
- Paul Epworth – producer, songwriter
- Clarence Clarity – producer
- Lauren Aquilina – songwriter
- Vic Jamieson – songwriter
Charts
Chart (2022) | Peak position |
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Japan Hot Overseas (Billboard Japan)[15] | 8 |
References
- ^ Jones, Damian (18 May 2022). "Rina Sawayama shares euphoric new single 'This Hell' and UK tour dates". NME. Archived from the original on 18 May 2022. Retrieved 19 May 2022.
- ^ a b c Lorusso, Marissa (19 May 2022). "Rina Sawayama, 'This Hell'". NPR. Retrieved 25 July 2022.
- ^ Sun Li, Jessica (10 May 2022). "Review: Rina Sawayama's Boston performance inspires audience to dance and cry". The Dartmouth. Retrieved 10 August 2022.
- ^ Young, David (22 September 2021). "Rina Sawayama sets release window for her second album". NME. Retrieved 10 August 2022.
- ^ Richards, Will (14 November 2021). "Watch Rina Sawayama debut soaring new song 'Catch Me In The Air' live". NME. Retrieved 10 August 2022.
- ^ "Hold The Girl The new album September 2 2022". Twitter. 16 May 2022. Retrieved 10 August 2022.
- ^ "This Hell the new single out tomorrow". Twitter. 17 May 2022. Retrieved 10 August 2022.
- ^ a b "Rina Sawayama announces new album, shares new countrified pop single "This Hell"". The A.V. Club. 18 May 2022. Retrieved 25 July 2022.
- ^ a b Garcia, Thania (18 May 2022). "Rina Sawayama Reveals Upcoming 'Hold the Girl' Album, With New Single 'This Hell'". Variety. Retrieved 25 July 2022.
- ^ a b "Rina Sawayama shares fiery new single 'This Hell'". Rolling Stone. Retrieved 22 October 2022.
- ^ a b "Rina Sawayama, 'This Hell'". Retrieved 22 October 2022.
- ^ a b "Watch Rina Sawayama throw a lavish wedding in music video for 'This Hell'". NME. Retrieved 22 October 2022.
- ^ Soo, J. X. (16 June 2022). "Watch Rina Sawayama throw a lavish wedding in music video for 'This Hell'". NME. Retrieved 25 July 2022.
- ^ "Rina Sawayama Shares Video for "This Hell" -- Perfect for Pride Month". Rock Cellar Magazine. Retrieved 26 July 2022.
- ^ "Billboard Japan Hot Overseas – Week of 1 June 2022". Billboard Japan (in Japanese). 1 June 2022. Retrieved 30 July 2022.