WFMX

From Wikipedia, the free encyclopedia
Jump to: navigation, search
WFMX
WFMX logo.png
City of license Skowhegan, Maine
Broadcast area Somerset County, Maine, Kennebec County, Maine
Branding Mix 107.9
Slogan "Kennebec Valley's Best Variety"
Frequency 107.9 MHz
First air date March 17, 1990
Format Adult Contemporary
ERP 22,000 watts
HAAT 118 meters
Class C2
Facility ID 26388
Callsign meaning WF MiX
Former callsigns WHQO
Owner Mountain Wireless
Sister stations WCTB, WSKW
Webcast Listen Live
Website mixmaine.com
For the former FM radio station in Statesville, North Carolina, see WVBZ.

WFMX (107.9 FM, "Mix 107.9") is an American radio station in Skowhegan, Maine and broadcasts an adult contemporary music format. In July 2007 it began streaming online.

Programming[edit]

The Morning show is branded as The Morning Mix with Jay & Desiree; Mid-days is hosted by Paul DeFrancisco; Afternoons by Kyle Williams. The station also brands itself as having The Big Mix Weekend featuring music from the 1980s & 1990s, reairs of American Top 40 from the 1980s with countdown legend Casey Kasem.

History[edit]

WFMX went on the air March 17, 1990 as a satellite fed oldies format under the call letters WHQO (Standing for "Headquarters for Oldies") changing a few years later to a community based AC format as "The Light at the end of the dial". In the late 1990s, as ownership of the station changed frequently the station changed formats several times. Including simulcasting the sports of WSKW (1996–1999), top 40 as "The Party 108" (1999–2000), talk both simulcasting WVOM from Bangor and solo before flipping to the current "Mix 107.9" in February 2005. In 1999 an effort was made to donate the station to Maine Public Radio[1] to eliminate a potential competitor, but MPBN declined the frequency with duplicate coverage already on 91.3 WMEWWaterville.

In February 2007, the call letters were changed to WFMX, to more closely resemble the "Mix" name. A power increase was granted as well, improving the signal to the south. WFMX had been working with the developers of the Hathaway Creative Center in Waterville with intentions anchor the refurbished mill in late 2008.[2] Agreeable terms could not be met, so WFMX and its cluster-mates took occupancy of new space on Kennedy Memorial Drive in Waterville.

On Air Personalities[edit]

  • Jay Hanson (Mornings)
  • Desiree (Mornings)
  • Paul DeFrancisco
  • Kyle Williams
  • Amber Addams
  • Cindy Williams

Syndicated Talent[edit]

  • Casey Kasem (American Top 40-The 80s from Premiere Networks)

News[edit]

  • News service: WGME-TV News Team 13 (CBS affiliate)
  • Weather: AccuWeather

History[edit]

WFMX (under the call letters WHQO (Standing for "Headquarters for Oldies")) went on the air March 17, 1990 as a satellite fed oldies format, changing a few years later to a community based AC format as "The Light at the end of the dial". In the late 1990s, as ownership of the station changed frequently the station changed formats several times. Including simulcasting the sports of WSKW (1996–1999), top 40 as "The Party 108" (1999–2000), talk both simulcasting WVOM from Bangor and solo before flipping to the current "Mix 107.9" in February 2005.

In February 2007, the call letters were changed to WFMX, to more closely resemble the "Mix" name. A power increase was granted as well, improving the signal to the south. The station broadcasts from a studio in Skowhegan, Maine with sales offices in Waterville.

On April 23 2013, WFMX-FM was granted for a Construction Permit to increase their ERP up to 32,000 Watts and to raise their HAAT up to 129 meters (423 feet). That Construction Permit Expires will expire on April 23, 2016.[3]

WFMX main studios are now located at The Lee Farm Mall on Western Avenue in Augusta, with additional facilities at Penny Hill Park in Waterville.

Affiliated stations[edit]

  • WCTB "93.5 True Oldies"
  • WSKW "Classic Country 1160"

References[edit]

  1. ^ Cumulus News Release
  2. ^ Former Hathaway factory sold
  3. ^

External links[edit]


Coordinates: 44°37′01″N 69°37′30″W / 44.617°N 69.625°W / 44.617; -69.625