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WJJS-FM WJJX-FM 2014.png
City of license Roanoke, Virginia
Broadcast area Metro Roanoke
Branding "JJS"
Slogan "All the Hits"
Frequency 104.9 MHz
First air date June 4, 1992
Format Rhythmic Contemporary Hit Radio
ERP 14,500 Watts
HAAT 282 Meters
Class C2
Facility ID 64082
Transmitter coordinates 37°22′23.0″N 79°55′40.0″W / 37.373056°N 79.927778°W / 37.373056; -79.927778
Former callsigns WLUB (1992-1992)
WVRV (1992-1993)
WRDJ (1993-2001)
WMGR-FM (2001-2005)
WZBL (2005-2007)
WJJS (2007-present)[1]
Affiliations Elvis Duran
Owner Clear Channel Communications
(Capstar TX Limited Partnership)
Webcast WJJS Webstream
Website WJJS Online
City of license Appomattox, Virginia
Broadcast area Metro Lynchburg
Branding "JJS"
Slogan "All the Hits"
Frequency 102.7 MHz
First air date March 28, 1989
Format Rhythmic Contemporary Hit Radio
ERP 22,000 Watts
HAAT 227 Meters
Class B
Facility ID 36094
Transmitter coordinates 37°28′7.0″N 79°0′27.0″W / 37.468611°N 79.007500°W / 37.468611; -79.007500
Former callsigns WZST (1989-1992)
WVLR (1992-1993)
WLDJ (1993-2001)
WMJA (2001-2005)
WSNZ (2005-2007)
WJJX (2007-present)[2]
Owner Clear Channel Communications
(Capstar TX Limited Partnership)
Sister stations WROV-FM, WSFF, WSNV, WSNZ, WYYD
Webcast WJJS Webstream
Website WJJS Online

WJJS (104.9 FM) and WJJX (102.7 FM) are Rhythmic Contemporary Hit Radio formatted broadcast radio stations.

WJJS is licensed to Roanoke, Virginia, serving the Metro Roanoke area. WJJX is licensed to Appomattox, Virginia, serving the Metro Lynchburg area. Both WJJS and WJJX are owned and operated by Clear Channel Communications.[3][4]

History of "Jammin' JJS" Format[edit]

WJJS-FM & WJJX began their history when 101.7 WJJX in Lynchburg evolved from a R&B/Hip-Hop direction as "Power 101.7" to Rhythmic Top 40 as "Jammin' 101.7". It also expanded its reach into Roanoke when it acquired 106.1 WWFO and made the station its simulcast on January 18, 1994.[citation needed] When this happened, the original WJJS call letters were assigned to the 106.1 frequency and 101.7 became WJJX.[5] The history of WJJS dates back many years before this change, however, having broadcast on 1320 AM for quite some time as a traditional R&B station serving Lynchburg, Virginia.

By 1998 they shifted to Contemporary Hit Radio/Top 40 Mainstream and began a serious challenge to take on the area's longtime rival WXLK in a battle would last for nearly seven years, even though they maintained a Rhythmic lean during that tenure.

But by 2005 WJJS-FM/WJJX would start shifting back towards a pure Rhythmic direction as they began phasing out non-Rhythmic product, resulting in a complete return to Rhythmic Top 40 in the Spring of 2006.

At noon on December 17, 2007, WJJS and WJJX moved from 106.1 FM and 101.7 FM to 104.9 FM and 102.7 FM.

On May 11, 2009, WJJS and WJJX began carrying "Elvis Duran and the Morning Show" from 6 to 10am. Morning show team "Styles & Nicky" were moved to afternoon drive.

Combined 104.9/102.7 History[edit]

102.7 WJJX signed in on March 28, 1989 as WZST and then became WVLR on March 16, 1992.

104.9 WJJS signed in on June 4, 1992 as WLUB on and then quickly became WVRV on September 1, 1992.

In late 1993, the frequencies 104.9 and 102.7 began a simulcast, becoming "Oldies 105 and 102.7". On December 15, 1993, the WRDJ callsign was moved from 105.1 FM, located in Bridgewater, Virginia, to 104.9 FM,[6] while on November 30, 1993, 102.7 FM became WLDJ. In 1998, WRDJ traded frequencies with then-WVMJ in Blacksburg in order for both stations to boost power (becoming Class C3), thus making the stations "Oldies 104.9 and 102.7".

In early 2001, low ratings led to a few days of stunting as "Elvis 104.9 and 102.7" until a new Hot Adult Contemporary format was launched on February 21, 2001, branded as "Magic FM," with 104.9 FM becoming WMGR-FM and 102.7 FM becoming WMJA.

In 2004, WMGR-FM boosted power yet again (becoming Class C2), and just after noon on March 10, 2005, WMGR-FM at 104.9 FM was flipped to Country as "104.9 The Bull", while WMJA at 102.7 FM became a simulcast of WSNV at 93.5 FM, carrying a Light Adult Contemporary format as "Sunny FM". A week later on March 15, the callsign for 104.9 FM was changed to WZBL, while 102.7 FM became WSNZ.[7] On February 18, 2006, WZBL at 104.9 FM segued to Classic Country and kept its "The Bull" branding.[8]

At noon on December 17, 2007, WZBL at 104.9 FM swapped calls and formats with WJJS-FM at 106.1 FM, and WSNV at 102.7 FM swapped with WJJX at 101.7 FM. This once again reunited 104.9 FM with 102.7 FM and made the pair "104.9 & 102.7 Jammin' JJS."[9] The WZBL callsign and Classic Country format remained on 106.1 FM until March 28, 2009 when the Classic Country format was dropped a day earlier and the call sign was changed to WSFF.[10]

Audio of 102.7 FM frequency change: [1]


External links[edit]