WOKV

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"WOKV-FM" redirects here. For radio station in Ponte Vedra Beach, Florida known as WOKV-FM from 2006 to 2013, see WHJX.
WOKV & WOKV-FM
City of license AM: Jacksonville, Florida
FM: Atlantic Beach, Florida
Broadcast area Jacksonville, Florida
Branding News 104.5 WOKV
Slogan Jacksonville's News, Weather, and Traffic
Frequency AM: 690 kHz
FM: 104.5 MHz (also on HD Radio)
Format News/Talk
Power AM: 50,000 watts (day)
25,000 watts (night/directional)
ERP FM: 98,800 watts
HAAT FM: 309 meters
Class AM: B
FM: C
Facility ID AM: 53601
FM: 72081
Owner Cox Radio
Sister stations
Webcast Listen Live
Website wokv.com

WOKV (690 AM) and WOKV-FM (104.5 FM) are a pair of American radio stations in the Jacksonville, Florida, area. WOKV & WOKV-FM are owned by Cox Radio of Atlanta, Georgia, and offers a conservative talk radio format. The station's studios are located in Jacksonville's Southside section, and the AM daytime transmitter is in Orange Park while its nighttime transmitter is in Baldwin, and the FM transmitter is in the Arlington portion of Jacksonville. The AM station was the flagship radio station for the NFL's Jacksonville Jaguars from the team's inception in 1995 through 2013.

WOKV is the only AM radio station in the Jacksonville market to remain in the top 10 in the Arbitron ratings since 1996.[1] After its locally produced morning news program, "Jacksonville's Morning News", WOKV airs syndicated conservative talk show and locally-anchored news, traffic and weather reports.

WOKV/690 has one of the strongest daytime AM signals on the East Coast,[2] in addition to the Jacksonville, Florida market, it covers the entire coast from Melbourne, Florida all the way to Cape Hatteras, North Carolina, an area that includes Savannah, Georgia, and Charleston, South Carolina markets. The station is directional to the east at night, to protect clear channel Class-A stations CKGM in Montreal and XEWW-AM in Tijuana.

Until 1994, the station operated on 600 kHz, at 5,000 watts day and night.[citation needed] The station moved to 690 kHz for its bigger signal (50,000 watts day and 10,000 at night).

From the 1950s to the 1980s, 690kHz was the original home to top 40 station WAPE ("The Big Ape"). In the early 1980s, the station went country; by the mid '80s, it was religious; and in 1986, WAPE migrated to 95.1 MHz (formerly urban WJAX-FM) and restarted its Top 40 format as WAPE-FM.

In 2006, the station upgraded its nighttime signal to 25,000 watts at night, with a broader pattern, and also added a simulcast on 106.5 FM, formerly WBGB; making it one of the first news/talk radio stations in the country to simulcast on both AM and FM.[citation needed]

WOKV-FM history[edit]

The current WOKV-FM began operation in October 1970. On March 10, 1980 it became "Rock 105" with an AOR format. One of the early competing stations was Top 40 WIVY-FM at 102.9 (now sister WXXJ), which was known as "Y103 FM". One of the slogans on WFYV was "Y 103 when you can ROCK 105!". Over the years, the station gradually shifted towards classic rock.

Following a format change at rock station WPLA, WFYV shifted from a classic to mainstream rock format under the name "Rock 104.5-Jacksonville's Best Rock."

On April 10, 2013, Cox Media announced that "Rock 104.5" was going to "retire" effective April 28. On that day, at 10:07 PM, the station signed off with a live version of "Free Bird" by Lynyrd Skynyrd, which was followed by a minute of silence. After that, the station began stunting with a 5-minute loop of teasers of potential formats (Hot Talk as "Raw Talk, 104.5 The Bone", Soft AC as "Easy 104.5", Country as "104.5 Brad-FM", Urban as "Power 104.5" and Spanish music as "Caliente 104.5") and redirecting listeners to sister alternative rock station WXXJ. The stunting lasted until midnight on May 1, 2013, when WFYV-FM changed their format to a simulcast of news/talk-formatted WOKV.[3] On May 16, 2013, WFYV-FM changed their call letters to WOKV-FM.

On-air hosts[edit]

Past on-air hosts include Chris & JD; Greg & Dave; John Brownlee; Rad Messick; Charlie Logan; Jim Huste; Rick Tracy; Michele Michaels; Bobby Ellerbee; John Brownlee; Charlie Waters; Tim Kelly; Coco Daddy; Bradley Bacon; Joanie Maverick; Lex and Terry; Bubba The Love Sponge; Patti Haze; Mark, Genny and Dahmer; Stacey Thorp; Mike "The Arf" Areford ; Don Davis; Jim Quinn; Jamie Brooks; John Carey "Mr. Brooks" Brooks; Chris "Annie" Squire; Shaun Bailey; Scott Gentle, Gregg Stepp, The Greaseman;

On-air incidents[edit]

In October 2008, radio host Gregg Stepp made everyone think he quit live on-the-air. The plan was to give listeners the idea that station management were planning on firing him but he was "quitting" before they had the chance.

Now I find out that there's another deal in the works with somebody else and they're only minutes away from handing me my walking papers? Well, here's your 15 second notice: Kiss my ass, Cox Radio Jacksonville, and especially you, Bill Hendrich and David Israel! You two empty suits will be lucky if this is the only time this happens to you, and it's gonna be a bright day in Jacksonville when your desks are emptied and radio is free of you. Now, this shows you how much they're paying attention, by the way, because they should have been in here by now, and if they were really listening to the radio stations they'd knew what was going on. So, thanks for nothing, rot in hell Cox Radio. I am gone!

—Stepp's final words

This was followed by 11 seconds of dead air, and then music played.[4]

It was later revealed that Stepp had already been given his notice and had taken a new Program Director job in Bakersfield, California. Management asked him to create a bit that would bring some attention to the station before announcing the return of "The Greaseman" to the Jacksonville airwaves a couple weeks later.

References[edit]

External links[edit]

Coordinates: 30°07′52″N 81°41′55″W / 30.13111°N 81.69861°W / 30.13111; -81.69861