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== Dockers in popular culture ==
== Dockers in popular culture ==

*[[Esquire Magazine]]: The Esquire Ten January Issue named Dockers Soft Khaki as the number one must have item for 2010

*[[New York Times: Dockers® Wear the Pants™ campaign launch

*[[Time Magazine]] called the Dockers Mobile Pant (pants with discreet pockets along the sides of the legs, apt to carry electronic gadgets) one of the best inventions of 2001 [http://www.time.com/time/2001/inventions/clothing/inpants.html].
*[[Time Magazine]] called the Dockers Mobile Pant (pants with discreet pockets along the sides of the legs, apt to carry electronic gadgets) one of the best inventions of 2001 [http://www.time.com/time/2001/inventions/clothing/inpants.html].
*In 1998, Dockers placed a twelve-page ad in [[Out]] magazine to celebrate the achievements of 10 lesbian and gay women and men [http://www.glaad.org/publications/archive_detail.php?id=1667&PHPSESSID=f...].
*In 1998, Dockers placed a twelve-page ad in [[Out]] magazine to celebrate the achievements of 10 lesbian and gay women and men [http://www.glaad.org/publications/archive_detail.php?id=1667&PHPSESSID=f...].

Revision as of 21:28, 28 January 2010

"Dockers" is also plural of docker.
For the Australian Football League team, see Fremantle Football Club.
Dockers
Company typeBrand of Levi Strauss & Co.
IndustryClothing
Founded1986
HeadquartersSan Francisco, California
Websitehttp://www.dockers.com

Dockers is a brand of khaki garments from Levi Strauss & Co.

Levi Strauss & Co., then specialized in denim, introduced the Dockers brand in 1986. Dockers became a leading brand of business casual clothing for men. In 1987, Dockers introduced a women's line.

Dockers has recently adopted the "Dockers San Francisco" global identity and marketing campaign in an effort to present its full line of clothes beyond khakis, providing a vast line of apparel for all genders.

Dockers in popular culture

  • Esquire Magazine: The Esquire Ten January Issue named Dockers Soft Khaki as the number one must have item for 2010
  • [[New York Times: Dockers® Wear the Pants™ campaign launch
  • Time Magazine called the Dockers Mobile Pant (pants with discreet pockets along the sides of the legs, apt to carry electronic gadgets) one of the best inventions of 2001 [1].
  • In 1998, Dockers placed a twelve-page ad in Out magazine to celebrate the achievements of 10 lesbian and gay women and men [2].
  • Humorist Dave Barry refers to Dockers as "Pants for the bigger-butted man."
  • In the Seinfeld episode "The Phone Message," Jerry has a dispute with a girl he's dating about a cotton Dockers commercial which Jerry thinks is stupid, but his girlfriend thinks is clever.
  • In The Fresh Prince of Bel-Air episode "The Philadelphia Story," Carlton declares that "there is nothing worse than dirty Dockers" after covering a step he is about to sit on with newspaper.
  • In Baseketball, Coop remarks that the party their at looks 'like a dockers commercial'

External links