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Carousell has no primary source of revenue as yet<ref>{{cite web|last1=Yap|first1=Jacky|title=Here’s why investors should bet big on m-commerce startup Carousell|url=http://e27.co/why-i-will-put-my-money-on-carousell/|website=e27.co|accessdate=5 April 2015}}</ref>, with no monetary transactions done on the app nor any external advertisements. <ref>{{cite web|title=How does Carousell make money?|url=http://www.quora.com/How-does-Carousell-make-revenue|website=qoura|accessdate=5 April 2015}}</ref>
Carousell has no primary source of revenue as yet<ref>{{cite web|last1=Yap|first1=Jacky|title=Here’s why investors should bet big on m-commerce startup Carousell|url=http://e27.co/why-i-will-put-my-money-on-carousell/|website=e27.co|accessdate=5 April 2015}}</ref>, with no monetary transactions done on the app nor any external advertisements. <ref>{{cite web|title=How does Carousell make money?|url=http://www.quora.com/How-does-Carousell-make-revenue|website=qoura|accessdate=5 April 2015}}</ref>
[external link]


====Growth====
====Growth====


Since it's launch in 2012, Carousell community has created over 8 million listings of new items for sale in categories ranging from fashion to furniture and baby products.<ref>{{cite web|last1=Yap|first1=Jacky|title=Singapore Marketplace App Carousell Saw 8 Times More Listings, Raises $6 Million In Investment!|url=https://vulcanpost.com/88971/singapore-darling-app-carousell-saw-8-times-listings-raises-6-million-investme|website=vulcan post|accessdate=5 April 2015}}</ref>


Carousell's expansion saw the app reaching the shores of Malaysia in January 2014, but was only officially launched in the country in December 2014.To cater to the Muslim-majority Malaysian market, Carousell Malaysia has a 'Muslimah' category for women's fashion and clothing. <ref>{{cite web|last1=Abdul alim|first1=emmy|title=Singapore startup Carousell making inroads into Malaysia|url=http://aimgroup.com/2014/12/28/singapore-startup-carousell-making-inroads-into-malaysia/|website=aimgroup.com|accessdate=5 April 2015}}</ref> Carousell currently plans to expand to neighbouring country, Indonesia as well.<ref>{{cite web|last1=Hoi Cheong|first1=Chan|title=All Abroad the Carousell E-Commerce Expansion in Asia|url=http://www.establishmentpost.com/mobile-e-commerce-growth-fuels-carousell-expansion-asia/|website=establishment post|accessdate=5 April 2015}}</ref>


===Mergers and partnerships===

In January 2013, Carousell partnered STClassified. The cross platform partnership will see listings posted on Carousell being posted to STClassifieds as well.<ref>{{cite web|last1=Yap|first1=Jacky|title=[Breaking] m-Commerce marketplace Carousell partners with STClassifieds|url=https://sg.news.yahoo.com/breaking-m-commerce-marketplace-carousell-partners-stclassifieds-230001520.html|website=Yahoo|accessdate=5 April 2015}}</ref>

In August 2013, Carousell announced it's partnership with Singapore Press Holdings(SPH) Magazines, a wholly-owned subsidiary of SPH. The partnership with SPH Magazines to launch SheShops Marketplace will bring over 200,000 fashion and beauty sales listings to readers of herworldPLUS and digital edition of selected magazines.<ref>{{cite web|last1=Teh|first1=Joe|title=Carousell and SPH Magazines partner to launch SheShops Marketplace - See more at: http://techielobang.com/blog/2013/08/21/carousell-and-sph-magazines-partner-to-launch-sheshops-marketplace/#sthash.hUqxp2jp.dpuf|url=http://techielobang.com/blog/2013/08/21/carousell-and-sph-magazines-partner-to-launch-sheshops-marketplace/|website=techielobang|accessdate=5 April 2015}}</ref>


===Operation===


bulleted list:
bulleted list:
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##sub-item 2
##sub-item 2
#second item
#second item

===References===

Revision as of 07:04, 5 April 2015

Carousell (Singapore)

Carousell is a mobile C2C marketplace and a mobile app that aims to make online person-to-person buying and selling accessible and simple for the emerging smartphone generation worldwide. [1]


Users of Carousell must register and create account before using it. With an account, the user will be able to buy or sell items which he/ she wants.[2]


As of November 2013, Carousell has successfully raised $1 million seed funding led by Rakuten, with follow-on investments by Golden Gate ventures, 500StartUps, and a few other investors like Danny Oei Wirianto and Darius Cheung.[3] Subsequently in November 2014, Carousell announced that it received a US$6 million in investment from Sequoia India. [4]

History

Carousell was founded by Quek Siu Rui, Lucas Ngoo, and Marcus Tan, and launched in 2012. [5] Carousell was part of an idea in the National University of Singapore(NUS) Startup Weekend competition,an intensive 54-hour crash course in entrepreneurship that brought together teams to develop business ideas, which saw it beat more than 40 other ideas to clinch the top prize.Originally, the idea for a digital flea market, now known as Carousell, was thought by Quek Siu Rui while he was on exchange at Stanford University under the NUS Overseas Scholar Programme. [6]


After Quek finished his exams, work on Carousell started immediately together with his two co-founders, Lucas and Marcus. They were aided by a $7,000 ideation grant from NUS Enterprise.[7]


Company

Location and revenue

Carousell is a Singapore-based company and it's main office is located at 71 Ayer Rajah Cresent.[8]

Carousell has no primary source of revenue as yet[9], with no monetary transactions done on the app nor any external advertisements. [10]

Growth

Since it's launch in 2012, Carousell community has created over 8 million listings of new items for sale in categories ranging from fashion to furniture and baby products.[11]

Carousell's expansion saw the app reaching the shores of Malaysia in January 2014, but was only officially launched in the country in December 2014.To cater to the Muslim-majority Malaysian market, Carousell Malaysia has a 'Muslimah' category for women's fashion and clothing. [12] Carousell currently plans to expand to neighbouring country, Indonesia as well.[13]


Mergers and partnerships

In January 2013, Carousell partnered STClassified. The cross platform partnership will see listings posted on Carousell being posted to STClassifieds as well.[14]

In August 2013, Carousell announced it's partnership with Singapore Press Holdings(SPH) Magazines, a wholly-owned subsidiary of SPH. The partnership with SPH Magazines to launch SheShops Marketplace will bring over 200,000 fashion and beauty sales listings to readers of herworldPLUS and digital edition of selected magazines.[15]


Operation

bulleted list:

  • item 1
  • item 2
    • sub-item

numbered list:

  1. first item
    1. sub-item 1
    2. sub-item 2
  2. second item

References

  1. ^ Yap, Jacky. "Singapore Marketplace App Carousell Saw 8 Times More Listings, Raises $6 Million In Investment!". Valcon post. Retrieved 5 April 2015.
  2. ^ "How to Carousell". Carousell. Retrieved 5 April 2015.
  3. ^ Tan, Vanessa. "Singaporean marketplace app Carousell snags $800K funding, sets sights on Malaysia and Indonesia". Techinasia. Retrieved 5 April 2015.
  4. ^ Yap, Jacky. "Singapore Marketplace App Carousell Saw 8 Times More Listings, Raises $6 Million In Investment!". vulcanpost. Retrieved 5 April 2015.
  5. ^ Yap, Jacky. "Singapore Marketplace App Carousell Saw 8 Times More Listings, Raises $6 Million In Investment!". vulcan post.
  6. ^ Chng, Grace. "NUS ace chases start-up dream round the Carousell" (PDF). NUS newshub. Retrieved 5 April 2015.
  7. ^ Chng, Grace. "NUS ace chases start-up dream round the Carousell" (PDF). NUS newshub. Retrieved 5 April 2015.
  8. ^ Lee, Terence. "Company Details". Crunch Base. Retrieved 5 April 2015.
  9. ^ Yap, Jacky. "Here's why investors should bet big on m-commerce startup Carousell". e27.co. Retrieved 5 April 2015.
  10. ^ "How does Carousell make money?". qoura. Retrieved 5 April 2015.
  11. ^ Yap, Jacky. "Singapore Marketplace App Carousell Saw 8 Times More Listings, Raises $6 Million In Investment!". vulcan post. Retrieved 5 April 2015.
  12. ^ Abdul alim, emmy. "Singapore startup Carousell making inroads into Malaysia". aimgroup.com. Retrieved 5 April 2015.
  13. ^ Hoi Cheong, Chan. "All Abroad the Carousell E-Commerce Expansion in Asia". establishment post. Retrieved 5 April 2015.
  14. ^ Yap, Jacky. "[Breaking] m-Commerce marketplace Carousell partners with STClassifieds". Yahoo. Retrieved 5 April 2015.
  15. ^ Teh, Joe. "Carousell and SPH Magazines partner to launch SheShops Marketplace - See more at: http://techielobang.com/blog/2013/08/21/carousell-and-sph-magazines-partner-to-launch-sheshops-marketplace/#sthash.hUqxp2jp.dpuf". techielobang. Retrieved 5 April 2015. {{cite web}}: External link in |title= (help)
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