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Company name Imagine Marketing Limited
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| founded = November 2013
| founded = November 2013
| key_people = [[Aman Gupta]]<br>Sameer Mehta
| key_people = [[Aman Gupta]]<br>Sameer Mehta
| parent = Imagine Marketing Limited
| area_served = [[India]]
| area_served = [[India]]
| industry = [[Hearables]]<br>[[Wearables]]
| industry = [[Hearables]]<br>[[Wearables]]
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'''Boat Lifestyle''', stylized as '''boAt Lifestyle''', is an Indian electronics and wearable devices brand founded by [[Aman Gupta]] and Sameer Mehta in November 2013.<ref>{{Cite web |date=2024-01-05 |title=Here's what makes boAt a brand for India and by Indians |url=https://www.businesstoday.in/magazine/deep-dive/story/heres-what-makes-boat-a-brand-for-india-and-by-indians-412060-2024-01-05 |access-date=2024-03-26 |website=Business Today |language=en}}</ref> It manufactures bluetooth earphones (TWS), headphones, smart watches, and other tech products etc.
'''Boat Lifestyle''', stylized as '''boAt Lifestyle''', is an Indian electronics and wearable devices brand founded by [[Aman Gupta]] and Sameer Mehta in November 2013, owned by Imagine Marketing Limited.<ref>{{Cite web |date=2024-01-05 |title=Here's what makes boAt a brand for India and by Indians |url=https://www.businesstoday.in/magazine/deep-dive/story/heres-what-makes-boat-a-brand-for-india-and-by-indians-412060-2024-01-05 |access-date=2024-03-26 |website=Business Today |language=en}}</ref> It manufactures bluetooth earphones (TWS), headphones, smart watches, and other tech products etc.


==History==
==History==

Revision as of 15:10, 21 May 2024

boAt Lifestyle
Company typePrivate Limited Company
IndustryHearables
Wearables
FoundedNovember 2013
Area served
India
Key people
Aman Gupta
Sameer Mehta
ProductsHeadphones
True Wireless Stereo
Smart Watch
ParentImagine Marketing Services Pvt. Ltd.

Boat Lifestyle, stylized as boAt Lifestyle, is an Indian electronics and wearable devices brand founded by Aman Gupta and Sameer Mehta in November 2013, owned by Imagine Marketing Limited.[1] It manufactures bluetooth earphones (TWS), headphones, smart watches, and other tech products etc.

History

boAt is an India-based company that was incorporated in November 2013. The company is an online brand that offers multi-category consumer electronics products. boAt markets earphones, headphones, stereos, hair trimmers, power banks, travel chargers, smart watches, and cables. boAt was founded by Aman Gupta and Sameer Mehta and in 2022 reached the mark of being one of the largest wearable electronics brands.

Products

boAt designs and markets a variety of audio-focused consumer electronics, including wireless earbuds, wired headphones, wireless speakers, home audio equipment, smart watches, and an assortment of mobile phone accessories.

List of products:

  • Wired Earphones
  • Wireless Earphones/TWS
  • Headphones
  • Smart watches
  • Home audio equipment
  • Mobile phone accesssories.

References

  1. ^ "Here's what makes boAt a brand for India and by Indians". Business Today. 5 January 2024. Retrieved 26 March 2024.