Bonkers candy: Difference between revisions
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[[Image:Bonkers Candy Ad.jpg|thumb|An ad for Bonkers from Detective Comics #568.]] |
[[Image:Bonkers Candy Ad.jpg|thumb|An ad for Bonkers from Detective Comics #568.]] |
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'''Bonkers''' was a [[candy]] offering from [[Nabisco]] in the mid 1980s. It consisted of chewable |
'''Bonkers''' was a [[candy]] offering from [[Nabisco]] in the mid 1980s. It consisted of chewable rectangular shaped candies with a fruity outside and an even fruitier filling. The candy came in a large rectangular package with several of them individually wrapped. Common flavors included grape, orange, strawberry, watermelon and chocolate. |
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The product is perhaps most memorable for a series of [[television commercials]] in which one or more apparently uptight characters would take one bite of a Bonkers candy, and a giant [[fruit]] such as a bunch of grapes would fall from above and knock them into hysterical laughter. The tagline in the commercials was "Bonkers! Bonks ya out!"<ref>{{cite web |url=http://www.inthe80s.com/tvcommercials/b.shtml |title=Favorite Commercials From Television and Radio in the Eighties |accessdate=2008-11-14 |work=In The 80's}}</ref> Several of the commercials featured an older Southern woman who said in a deadpan voice that "Some folks think Bonkers is gum" after which the aforementioned giant fruit would fall on someone, inducing raucous laughter. The woman would then deadpan the line: "They know it's candy now." |
The product is perhaps most memorable for a series of [[television commercials]] in which one or more apparently uptight characters would take one bite of a Bonkers candy, and a giant [[fruit]] such as a bunch of grapes would fall from above and knock them into hysterical laughter. The tagline in the commercials was "Bonkers! Bonks ya out!"<ref>{{cite web |url=http://www.inthe80s.com/tvcommercials/b.shtml |title=Favorite Commercials From Television and Radio in the Eighties |accessdate=2008-11-14 |work=In The 80's}}</ref> Several of the commercials featured an older Southern woman who said in a deadpan voice that "Some folks think Bonkers is gum" after which the aforementioned giant fruit would fall on someone, inducing raucous laughter. The woman would then deadpan the line: "They know it's candy now." |
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Revision as of 20:32, 21 April 2009
Bonkers was a candy offering from Nabisco in the mid 1980s. It consisted of chewable rectangular shaped candies with a fruity outside and an even fruitier filling. The candy came in a large rectangular package with several of them individually wrapped. Common flavors included grape, orange, strawberry, watermelon and chocolate.
The product is perhaps most memorable for a series of television commercials in which one or more apparently uptight characters would take one bite of a Bonkers candy, and a giant fruit such as a bunch of grapes would fall from above and knock them into hysterical laughter. The tagline in the commercials was "Bonkers! Bonks ya out!"[1] Several of the commercials featured an older Southern woman who said in a deadpan voice that "Some folks think Bonkers is gum" after which the aforementioned giant fruit would fall on someone, inducing raucous laughter. The woman would then deadpan the line: "They know it's candy now."
After the commercials stopped running, the popularity of Bonkers waned until it became a rarity, available only in novelty candy stores. The manufacturer has discontinued the Bonkers line of candies.
New Bonkers
Candy company Joyco currently makes and sells a candy called "Bonkers"[2] apparently with no relation and very little similarity to the original Nabisco variety.
References
- ^ "Favorite Commercials From Television and Radio in the Eighties". In The 80's. Retrieved 2008-11-14.
- ^ "Wrigley's acquisition of Joyco seen to stimulate confectionery market". The Hindu Business Line. 2004-01-09. Retrieved 2008-11-14.