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== The MOR Cosmetics Brand ==
== The MOR Cosmetics Brand ==
In 2001 Deon St. Mor and Dianna Burmas registered MOR Cosmetics and the company was born.
In 2001 Deon St. Mor and Dianna Burmas registered MOR Cosmetics.
Deon and Dianna represent the MOR brand internationally as the media/publicity face of the brand.
Deon and Dianna represent the MOR brand internationally as the media/publicity face of the brand.
Deon's current responsibilities include; product development and design, packaging design, international trade fair representation, web design and general co-creative direction for all aspects of the brand with Dianna. Deon is also involved with the opening of new export markets and liaising with MOR's distributors. <ref>http://www.morcosmetics.com</ref>
Deon's current responsibilities include; product development and design, packaging design, international trade fair representation, web design and general co-creative direction for all aspects of the brand with Dianna. Deon is also involved with the opening of new export markets and liaising with MOR's distributors. <ref>http://www.morcosmetics.com</ref>

Revision as of 05:28, 15 September 2010

Deon St.Mor is an Australian business owner and Designer. MOR cosmetics was created by Deon St.Mor and Co founder Dianna Burmas in 2001. [1]

Of Italian Decent Deon St. Mor was born in Mareeba (Far North Queensland), Australia in 1972. Mother Vivienne Cardillo is from Sicily (South Italy) Father Elso Iuretigh is from Trieste (North Italy).

Education

1991 - 1992 - Associate Diploma in Design (Furniture) Bairnsdale TAFE

1993 - 1995 - Bachelor of Design (Industrial Design) RMIT University Melbourne, Australia.

Early Career

1995 - 1998 Deon St.Mor was the managing director and product designer for D.D.T Design. Deon's achievements within the D.D.T group included the 'MO' retail concept store, where he was involved in total development of the project. [2] This involved product design, furniture design, interior design, retail design, graphic design, fashion design and out-sourcing. Whilst working D.D.T Deon worked on the "Southside Business Centre" project. This consisted of interior and furniture design and he also accompanied the successful launch of and design of D.D.T’s own range of home ware products. [3].

1998 - 2001 Deon St.Mor and Co-Founder Dianna Burmas met in 1998. [4] At the time of their meeting, Deon was a industrial design graduate and co-owner of a Melbourne-based interior design company. Dianna was working as a visual merchandiser in department store floors across the globe. They were both interested in travel, food and the arts, therefore their union led to the development of an extensive range of contemporary lifestyle products and the opening of an interior-design retail store "D1" in the Melbourne CBD. [5]

Pieces from the D1 collection included lamps, vases, cushions, candle holders and stationery with a distinct, chic-urban edge. The range extended to include a collection of soaps - their first foray into the world of beauty products. A collection of lotions, aromatic oil blends and candles followed soon after.

It was here the team decided to pursue a career path in creating a cosmetics range. [6]

The MOR Cosmetics Brand

In 2001 Deon St. Mor and Dianna Burmas registered MOR Cosmetics. Deon and Dianna represent the MOR brand internationally as the media/publicity face of the brand. Deon's current responsibilities include; product development and design, packaging design, international trade fair representation, web design and general co-creative direction for all aspects of the brand with Dianna. Deon is also involved with the opening of new export markets and liaising with MOR's distributors. [7]

Awards for Deon St. Mor and the MOR brand

  • "The Most Innovative and Creative Micro business of 1997" for achievements within D.D.T Design.
  • "Interior Design Young Designers Finalists" Runner up for the 'MO' Project
  • "BRW's fast 100 list" - Ranking 12th - 2004
  • "Best stand award" 2004 New York Extracts fair
  • "Atlanta Gift and Home Furnishings Market"- 2004
  • "Best Stand Award" New York International Gift Fair - 2004
  • "Best Stand Award" California Gift Fair - 2004
  • "#1 Choice - Best Bath Buddy - Australian Cleo Best Beauty Awards 2004
  • "Reed Gift Awards - Body Category - 2004
  • "Australian Packaging Awards 2005 - Bronze - Folding Carton Category
  • "City of Melbourne B3000 Export award - Winner - 2005 - Australia
  • Best Milieu Advertisement award (REED Gift Fairs) - Winner - 2010 - Australia

Current Collections

MOR Cosmetics consists of the following ranges;

  • Little Luxuries [8]
  • Classic Collection [9]
  • Marshmallow [10]
  • Lip Delight [11]
  • Emporium White Collection [12]
  • Emporium Black Collection [13]

Partnerships with MOR Cosmetics

  • Victoria Racing Club - Australia
  • J’Aton Couture - Australia
  • Seafolly Australia
  • Suzy O’Rourke Sydney - Australia
  • Entertainment Personnel - Australia
  • ARIAS - Australia
  • Mushroom Group - Australia
  • Crown Casino Melbourne, Australia
  • Hoyts Corporation Australia
  • Toni & Guy Australia
  • The Weekend Australian - Art Melbourne

Personal Life

Deon St. Mor currently resides in the city of Melbourne, Australia. Deon has two Jack Russell Dog's Jaspa and Spike and is a keen supporter of the RSPCA [14]

References

  1. ^ Trzcinski J int, The Herald Sun, "Dark & Handsome", pp 28-29, September 15 2007
  2. ^ Molinsky R Int, "Mor please", Melbourne Weekly Magazine, May 6-12, 2009
  3. ^ Molinsky R Int, Deon St Mor, "Mor please", Melbourne Weekly Magazine, pp 20 - 21, May 6-12, 2009
  4. ^ http://www.morcosmetics.com/about-us/our-story
  5. ^ Jo McKay Int, ‘The Art of MOR’, InStyle, May 2010, p 211
  6. ^ http://www.morcosmetics.com
  7. ^ http://www.morcosmetics.com
  8. ^ http://www.morcosmetics.com/collection/6/little-luxuries
  9. ^ http://www.morcosmetics.com/collection/8/classic-collection
  10. ^ http://www.morcosmetics.com/collection/10/marshmallow
  11. ^ http://www.morcosmetics.com/collection/7/lip-delight
  12. ^ http://www.morcosmetics.com/collection/5/emporium-black-collection
  13. ^ http://www.morcosmetics.com/collection/4/emporium-white-collection
  14. ^ Jo McKay Int, ‘The Art of MOR’, InStyle, May 2010, pp 208 - 210
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