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<big>'''Vivian Rosenthal'''</big> is the founder and CEO of Goldrun<ref>http://www.goldrungo.com/</ref>, an augmented reality app that enables users to locate, interact with and take photos of GPS-linked virtual objects positioned in the real world. Previously, Vivian co-founded [[Tronic Studio]]<ref>http://www.tronicstudio.com/</ref> with Jesse Seppi, a digital media and experiential design company. She has been named one of Creativity Magazine's top 50 global creatives<ref>http://www.adwomen.org/en/2011/01/21/vivian-rosenthalvivian-rosenthal/</ref> of 2010 and has spoken at numerous conferences on the intersection of advertising and technology, including the recent CaT conference by Ad Age<ref>http://creativity-online.com/news/cat-london-2010-vivian-rosenthal/147776</ref>. She has been selected as a jury member for the Andy Awards<ref>http://www.vimeo.com/7176051</ref>, One Show Interactive Awards<ref>http://www.oneclub.org/oc/press/?id=117</ref> and the Art Directors Club<ref>http://www.adcglobal.org/adc/press/?id=107</ref>.
<big>'''Vivian Rosenthal'''</big> is the founder and CEO of Goldrun<ref>http://www.goldrungo.com/</ref>, an augmented reality app that enables users to locate, interact with and take photos of GPS-linked virtual objects positioned in the real world. Previously, Vivian co-founded [[Tronic Studio]]<ref>http://www.tronicstudio.com/</ref> with Jesse Seppi, a digital media and experiential design company. She has been named one of Creativity Magazine's top 50 global creatives<ref>http://www.adwomen.org/en/2011/01/21/vivian-rosenthalvivian-rosenthal/</ref> of 2010 and has spoken at numerous conferences on the intersection of advertising and technology, including the recent CaT conference by [[Ad Age]]<ref>http://creativity-online.com/news/cat-london-2010-vivian-rosenthal/147776</ref>. She has been selected as a jury member for the Andy Awards<ref>http://www.vimeo.com/7176051</ref>, One Show Interactive Awards<ref>http://www.oneclub.org/oc/press/?id=117</ref> and the Art Directors Club<ref>http://www.adcglobal.org/adc/press/?id=107</ref>.


=Personal=
=Personal=

Revision as of 16:43, 3 May 2011

Vivian Rosenthal is the founder and CEO of Goldrun[1], an augmented reality app that enables users to locate, interact with and take photos of GPS-linked virtual objects positioned in the real world. Previously, Vivian co-founded Tronic Studio[2] with Jesse Seppi, a digital media and experiential design company. She has been named one of Creativity Magazine's top 50 global creatives[3] of 2010 and has spoken at numerous conferences on the intersection of advertising and technology, including the recent CaT conference by Ad Age[4]. She has been selected as a jury member for the Andy Awards[5], One Show Interactive Awards[6] and the Art Directors Club[7].

Personal

Vivian attained a BA from Brown University and a Masters from the Columbia University Graduate School of Architecture. She is married to artist, musician and creative director Seb Leon[8].

Talks/Interviews

Over the years Vivian Rosenthal has given interviews and talks on a variety of subjects.

Social Media Week http://www.livestream.com/smw_newyork_jwt/video?clipId=pla_68ff7726-44b1-42b6-ad4a-df3a4de70fdb
CaT London http://creativity-online.com/news/cat-london-2010-vivian-rosenthal/147776
Etapes http://vimeo.com/8157196 and http://www.etapes.com/actus/interview-studio-tronic
Apple Profile http://www.apple.com/pro/profiles/tronic
Andy Awards interview http://vimeo.com/7176051
F5 – April 2009 – Opening speaker http://www.vimeo.com/7374836
Whitewall Magazine http://www.tronicstudio.com/press/Tronic_magazine.pdf
Archi-Tech Magazine – The Convergence of Digital and Physical Media - Article by Vivian Rosenthal and Jessi Seppi http://www.tronicstudio.com/press/Experience_Design.pdf
Designing Minds Part 1 http://www.youtube.com/watch?v=ts123BrynYI

Part 2 http://www.youtube.com/watch?v=jCvuo_lwQTA

Part 3 http://www.youtube.com/watch?v=2NJu0bgt57c&feature=relmfu

References

Press

Conferences/Award Shows