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Revision as of 20:50, 30 January 2013

Crumbs Bake Shop
Company typePublic
NasdaqCRMB
IndustryBakery
Founded2003
FounderMia & Jason Bauer
Headquarters
New York City
,
U.S.
ProductsCupcakes & Cakes
Revenue$31 million (2010)[1]
WebsiteCrumbs Bake Shop
Crumbs cupcakes in a display case

Crumbs Bake Shop (aka Crumbs or Crumbs Bakery) is a bakery chain headquartered in New York City. Founded in 2003 as a small mom and pop style bakery on the Upper West Side of Manhattan by Mia & Jason Bauer, the company has since expanded to 62[2] stores across New York, Chicago, Washington DC, Virginia, Boston and Los Angeles.

Crumbs is currently the largest cupcake chain in the United States [3]. It produces more than 50 varieties of gourmet cupcakes[4]. Crumbs cupcakes come in an assortment of sizes and fillings. Cupcake flavors are based on themes and take inspiration from other desserts such as the cookie dough, tiramisu, and caramel apple cupcakes. Cupcakes named after celebrities like Artie Lange, Gary Dell'Abate, and Elvis Presley are also on the menu. Cupcakes from Crumbs come in three main sizes [5]; the mini "Taste" size, the "Classic" size (labeled as "supermarket size") and the "Signature" size, which are almost double the size of standard cupcakes at six ounces and four inches in height. The bakery also makes a Colossal Cupcake which is about 6 and a half inches high and serves between 6 and 8 people.

Notes

  1. ^ "Sweet Success: Revenue". Retrieved 2011-02-14.
  2. ^ "Investor Info: Number of Stores". Retrieved 2013-01-29.
  3. ^ "Sweet Success: Largest Chain". Retrieved 2011-02-14.
  4. ^ "Cupcakes Varieties Produced". Retrieved 2011-02-14.
  5. ^ "Cupcake Sizes". Retrieved 2011-02-14.