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'''National Geographic Animal Jam''' is a [[Massively multiplayer online game|massively multiplayer online game]] launched in 2010 by [[Smart Bomb Interactive]], in partnership with the [[National Geographic Society]]. The game, which has experienced 500% year-over-year growth, already has millions of registered players, and is one of the fastest-growing online kids properties worldwide.<ref>National Geographic Animal Jam surpasses 6 million young players - PRNewswire</ref> Animal Jam is free from outside advertising and adheres to a strict privacy policy.<ref>Animal Jam - animaljam.com</ref>
'''National Geographic Animal Jam''' is a [[Massively multiplayer online game|massively multiplayer online game]] launched in 2010 by [[Smart Bomb Interactive]], in partnership with the [[National Geographic Society]].<ref>[http://mmohuts.com/preview/animal-jam MMOHut]</ref>The game, which has experienced 500% year-over-year growth, already has millions of registered players, and is one of the fastest-growing online kids properties worldwide.<ref>[http://www.prnewswire.com/news-releases/national-geographic-animal-jam-surpasses-6-million-young-players-165124896.html PRNewswire]</ref> Animal Jam is free from outside advertising and adheres to a strict privacy policy.<ref>[http://mrsnespysworld.blogspot.com/2011/10/animal-jam-by-national-geographic.html Mrs. Nespy's World]</ref>


Animal Jam takes place in the world of Jamaa, where players can travel through various ecological environments. Each environment features different interactive facts, games, and virtual shops. Players are represented in the game with customizable animal avatars. Players can accessorize their avatars, decorate their dens, and adopt virtual pets. Players interact with one another through chatting, trading/gifting, or by participating in multiplayer games and parties. Players are rewarded with achievements for collecting facts in game, making friends, and decorating their dens. Players also earn the in-game currency, Gems, by completing games. Gems enable players to make in-game purchases of additional avatars, accessories, dens, and den items.<ref>Animal Jam - animaljam.com/parents</ref>
Animal Jam takes place in the world of Jamaa, where players can travel through various ecological environments. Each environment features different interactive facts, games, and virtual shops. Players are represented in the game with customizable animal avatars. Players can accessorize their avatars, decorate their dens, and adopt virtual pets. Players interact with one another through chatting, trading/gifting, or by participating in multiplayer games and parties. Players are rewarded with achievements for collecting facts in game, making friends, and decorating their dens. Players also earn the in-game currency, Gems, by completing games. Gems enable players to make in-game purchases of additional avatars, accessories, dens, and den items.<ref>[http://www.gamezebo.com/games/animal-jam/review Gamezebo]</ref>


== Development ==
== Development ==
The game was developed in 2009 by Smart Bomb Interactive, and launched publicly with memberships in September 2010.<ref>Young Explorers Experience Ultimate Online Playground with National Geographic Animal Jam - National Geographic Society Press Room.</ref> In May of 2011, Animal Jam announced it had surpassed 1 million registered players.<ref>National Geographic Animal Jam hits a million kids - VentureBeat</ref> By August of 2012, the game surpassed 6 million players worldwide.<ref>National Geographic Animal Jam surpasses 6 million young players - PRNewswire</ref>
The game was developed in 2009 by Smart Bomb Interactive, and launched publicly with memberships in September 2010.<ref>[http://www.allvoices.com/news/6447616-young-explorers-experience-ultimate-online-playground-with-national-geographic-animal-jam All Voices]</ref> In May of 2011, Animal Jam announced it had surpassed 1 million registered players.<ref>[http://venturebeat.com/2011/05/16/national-geographic-virtual-world-animal-jam-hits-a-million-kids/ VentureBeat]</ref> By August of 2012, the game surpassed 6 million players worldwide.<ref>[http://www.prnewswire.com/news-releases/national-geographic-animal-jam-surpasses-6-million-young-players-165124896.html PRNewswire]</ref>


== Membership ==
== Membership ==
Animal Jam has 3 membership offerings (1 month, 6 month, or 12 month)<ref>Animal Jam - animaljam.com/membership</ref>, as well as various gift card options available at retailers throughout the United States.<ref>Animal Jam - animaljam.com/gift_card</ref>. Membership grants players access to member-only avatars, virtual pets, additional customization options, and more.<ref>Animal Jam - animaljam.com/membership</ref>
Animal Jam has 3 membership offerings (1 month, 6 month, or 12 month)<ref>[http://www.theneatthingsinlife.com/2011/07/national-geographics-animal-jam-review/ The Neat Things in Life]</ref>, as well as various gift card options available at retailers throughout the United States.<ref>[http://www.animaljam.com/gift_card Animal Jam]</ref> Membership grants players access to member-only avatars, virtual pets, additional customization options, and more.<ref>[http://www.theneatthingsinlife.com/2011/07/national-geographics-animal-jam-review/ The Neat Things in Life]</ref>


== Environment ==
== Environment ==
Animal Jam is divided into multiple lands and parties. Each player is provided with a den for their avatar, that can be decorated with den items. Members are able to upgrade their dens and purchase additional member-only den items, purchased via the in-game currency, Gems, earned by playing games.<ref>Animal Jam - blog.animaljam.com/category/dens/</ref>
Animal Jam is divided into multiple lands and parties. Each player is provided with a den for their avatar, that can be decorated with den items. Members are able to upgrade their dens and purchase additional member-only den items, purchased via the in-game currency, Gems, earned by playing games.<ref>[http://www.blog.animaljam.com/category/dens/ The Daily Explorer]</ref>


Parties are rotated in Jamaa and are themed, typically around events and holidays celebrated in Animal Jam.<ref>Animal Jam - blog.animaljam.com/category/parties/</ref> Parties include shops with limited-availability items for purchase using Gems.
Parties are rotated in Jamaa and are themed, typically around events and holidays celebrated in Animal Jam.<ref>[http://www.blog.animaljam.com/category/parties/ The Daily Explorer]</ref> Parties include shops with limited-availability items for purchase using Gems.


==== '''Lands of Jamaa''' ====
==== '''Lands of Jamaa''' ====

Revision as of 18:52, 23 February 2013

National Geographic Animal Jam is a massively multiplayer online game launched in 2010 by Smart Bomb Interactive, in partnership with the National Geographic Society.[1]The game, which has experienced 500% year-over-year growth, already has millions of registered players, and is one of the fastest-growing online kids properties worldwide.[2] Animal Jam is free from outside advertising and adheres to a strict privacy policy.[3]

Animal Jam takes place in the world of Jamaa, where players can travel through various ecological environments. Each environment features different interactive facts, games, and virtual shops. Players are represented in the game with customizable animal avatars. Players can accessorize their avatars, decorate their dens, and adopt virtual pets. Players interact with one another through chatting, trading/gifting, or by participating in multiplayer games and parties. Players are rewarded with achievements for collecting facts in game, making friends, and decorating their dens. Players also earn the in-game currency, Gems, by completing games. Gems enable players to make in-game purchases of additional avatars, accessories, dens, and den items.[4]

Development

The game was developed in 2009 by Smart Bomb Interactive, and launched publicly with memberships in September 2010.[5] In May of 2011, Animal Jam announced it had surpassed 1 million registered players.[6] By August of 2012, the game surpassed 6 million players worldwide.[7]

Membership

Animal Jam has 3 membership offerings (1 month, 6 month, or 12 month)[8], as well as various gift card options available at retailers throughout the United States.[9] Membership grants players access to member-only avatars, virtual pets, additional customization options, and more.[10]

Environment

Animal Jam is divided into multiple lands and parties. Each player is provided with a den for their avatar, that can be decorated with den items. Members are able to upgrade their dens and purchase additional member-only den items, purchased via the in-game currency, Gems, earned by playing games.[11]

Parties are rotated in Jamaa and are themed, typically around events and holidays celebrated in Animal Jam.[12] Parties include shops with limited-availability items for purchase using Gems.

Lands of Jamaa

Jamaa is the fictional world in which players interact with one another in-game. Jamaa is comprised of 11 different lands, 7 of which are land based, and 4 of which are in the ocean.

Land - Jamaa Township, Appondale, Mt. Shiveer, Sarepia Forest, Coral Canyons, Temple of Zios, Crystal Sands
Ocean - Kani Cove, Bahari Bay, Deep Blue, Crystal Reef

Shops

There are multiple shops throughout Jamaa where players can purchase items such as accessories for their avatars, virtual pets, and den items. The following are the shops found in each land in Jamaa:

Jamaa Township – Jam Mart Furniture, Jam Mart Clothing, Sol Arcade
Appondale – Claws ‘N Paws, Conservation Museum
Mt. Shiveer – Hot Cocoa Hut
Sarepia Forest – Flag Shop, Treetop Gardens
Coral Canyons – Den Shop, Epic Wonders
Temple of Zios – Chamber of Knowledge
Crystal Sands – No shops at this time
Kani Cove – Sunken Treasures
Bahari Bay – Bahari Bargains
Deep Blue – No shops at this time
Crystal Reef – Flippers ‘N Fins


References