Just Mayo: Difference between revisions
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[[Andrew Zimmern]], host of the television show [[Bizarre Foods with Andrew Zimmern|Bizarre Foods]], has said of its flavor, "This product is a stunner."<ref name="Bizarre Foods" /> Food writer, [[Ruth Reichl]], said of it: "It's very delicious mayonnaise."<ref>{{cite web| last=Reichl | first=Ruth | url= http://www.ruthreichl.com/2014/02/a-vegetarian-egg.html| date= February 8, 2014 |title=A Vegetarian Egg | publisher= Ruthreichl.com| quote= It's very delicious mayonnaise.}}</ref> |
[[Andrew Zimmern]], host of the television show [[Bizarre Foods with Andrew Zimmern|Bizarre Foods]], has said of its flavor, "This product is a stunner."<ref name="Bizarre Foods" /> Food writer, [[Ruth Reichl]], said of it: "It's very delicious mayonnaise."<ref>{{cite web| last=Reichl | first=Ruth | url= http://www.ruthreichl.com/2014/02/a-vegetarian-egg.html| date= February 8, 2014 |title=A Vegetarian Egg | publisher= Ruthreichl.com| quote= It's very delicious mayonnaise.}}</ref> |
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It has been reported that Hampton Creek has signed deals with 6 other Fortune 500 companies and will be rolling Just Mayo out in them within the next couple of months.<ref>{{cite web |url=http://techcrunch.com/2014/02/17/hampton-creek-foods-series-b/ |date=February 17, 2014 |title=Plant-Based Food Startup Hampton Creek Foods Raises $23M Round Led By Horizons Ventures | publisher=TechCrunch }}</ref> |
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== Production and distribution == |
== Production and distribution == |
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Revision as of 00:52, 12 March 2014
Just Mayo is a mayonnaise produced by Hampton Creek, Inc.[1] It is a full-fat, expeller-pressed canola oil mayonnaise, verified by the Non-GMO Project.[2] Just Mayo does not contain eggs.[3] Just Mayo was first released in Northern California Whole Foods Markets on September 19, 2013..[4]
History
Just Mayo's formula took approximately two years to create.[5] The research and development team at Hampton Creek screened 1,500 plants before discovering eleven that were suitable for the emulsification purposes in a mayonnaise.[6][7] The plant that replaces the egg in Just Mayo is a specific variety of the Canadian yellow pea (a type of split pea).[8]
Andrew Zimmern, host of the television show Bizarre Foods, has said of its flavor, "This product is a stunner."[6] Food writer, Ruth Reichl, said of it: "It's very delicious mayonnaise."[9]
It has been reported that Hampton Creek has signed deals with 6 other Fortune 500 companies and will be rolling Just Mayo out in them within the next couple of months.[10]
Production and distribution
In October 2013, Just Mayo is produced by a copacker located in Seattle and Tennessee[citation needed] and distributed to Whole Foods across the United States by distribution company United Natural Foods.[11]
References
- ^ Hampton Creek Foods: Egging on an Industry (Video). The Gates Notes. March 21, 2013. Retrieved March 11, 2014.
- ^ "All Products for Hampton Creek". The Non-GMO Project. Retrieved March 11, 2014.
- ^ Hamshaw, Gena (July 28, 2013). "Beyond Eggs: A Profile of Hampton Creek Foods. Plus My Recipe for Vegan, Gluten Free Curried Tofu Salad". Choosingraw.com.
non-GMO, gluten free and made via expeller-pressed oil.
- ^ Blackstone, John (September 20, 2013). "Cracking the egg: Food innovators at Calif. start-up seek egg alternatives". CBSnews.com.
going on sale this month at Whole Foods -- will prove the potential.
- ^ "Bill Gates' Food Fetish: Hampton Creek Foods Looks To Crack The Egg Industry". Forbes. Retrieved March 6, 2014.
- ^ a b Zimmern, Andrew (December 23, 2013). "San Francisco Bay: Cricket Cookies & Engineered Eggs". Travel Channel.
This product is a stunner.
- ^ VanHemert, Kyle (December 10, 2013). "Hampton Creek Foods Reinvents the Egg—and Cookie Dough". wired.com.
Hampton Creek has already evaluated over a thousand plants at its San Francisco office–flowers, grains, stalks and stems–but there are thousands more to consider, and the quicker you can rule a protein out, the better chance you have at finding the rare one that works..
- ^ "Bill Gates Funded Egg Replacement Product Made from GMO Plants Appears at Whole Foods". Health Impact News. March 10, 2014. Retrieved March 10, 2014.
- ^ Reichl, Ruth (February 8, 2014). "A Vegetarian Egg". Ruthreichl.com.
It's very delicious mayonnaise.
- ^ "Plant-Based Food Startup Hampton Creek Foods Raises $23M Round Led By Horizons Ventures". TechCrunch. February 17, 2014.
- ^ Wong, Venessa (October 22, 2013). "How a Vegan Mayo Maker Bulks Up for Whole Foods". Forbes.com.
had to find a manufacturing partner with more capacity than Hampton Creek's 2,400-square-foot facility; Tetrick found one in the Pacific Northwest. With distributor United Natural Foods, Tetrick's team started doing test runs to every region that contained a Whole Foods.
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