User:Landplane123/sandbox32
| Company type | Private |
|---|---|
| Headquarters | |
Number of locations | Montreal, Canada New York, New York London, England |
Key people | Anthony Katz (aka Anto dotcom) Raffi Keuhnelian |
MPT Agency (aka MusicPromoToday) is a public relations agency based in New York, New York which focuses on digital PR, social and streaming marketing, and influencer promotions[1]. The company was founded by Anthony Katz (aka Anto Dotcom) and Raffi Keuhnelian and were named, "Masters in Music Marketing", by Billboard Magazine[2]. The agency won the Manhattan Music Agency of 2020 award (consecutively for 3 years) and their clients include, Universal Music Group[3], Warner Music Group, Drake, Jay Z, Beyonce, Nicki Minaj, J Lo, and Lil Wayne, among others[4][5][6].
History
[edit]MPT Agency is an award-winning PR agency[6] based out of New York, New York, and has three locations; New York, Montreal, Canada, and London, England[7]The agency's primary focus is digital music marketing through social media platforms and partnering with artists to engage fans[8][9].The agency won the Manhattan Music Agency award consecutively in 2018 - 2020.
Raffi Keuhnelian and Anthony Katz (aka Anto dotcom) launched MPT in 2014. Both had a background in public relations and after forming the new partnership, opened a 3rd location in London. MPT clients include Universal Music Group[3], Drake, Jay Z, Beyonce, and Tyga[4] as well as fashion brands Yves Saint Laurent and Salvatore Ferragamo [2]. In 2020, MPT partnered with American Idol seeking the next Idol[10]
Katz and Keuhnelian are contributors to Rolling Stone Magazine and Forbes Magazine[11][12][13].
External Links
[edit]References
[edit]Category:Companies based in New York City Category:Public relations
- ^ "How Digital Marketing is Changing the Music Industry". Inc. Magazine. January 26, 2021. Retrieved May 11, 2022.
- ^ a b "SPOTLIGHT: CHATTING WITH MUSICPROMOTODAY: THE MUSIC INDUSTRY'S GO-TO PR AGENCY". Magnetic Magazine. February 5, 2019. Retrieved May 15, 2022.
- ^ a b "MusicPromoToday announces a partnership with Universal Music Group". Prunderground. December 9, 2018. Retrieved May 10, 2022.
- ^ a b "Top A-List Hollywood Marketer Anthony Katz Shares His Key Strategies For Phenomenal Success in 2020". UK Finance. December 2, 2020. Retrieved May 15, 2022.
- ^ "MusicPromoToday Once Again Acknowledged as Winner of 2020 Manhattan Music Agency Award". AFV News. December 19, 2020. Retrieved May 10, 2022.
- ^ a b "MUSICPROMOTODAY WINS GOLD AWARD IN 2018 MANHATTAN MUSIC AWARDS". AB Newswire. January 25, 2019. Retrieved May 12, 2022.
- ^ "MusicPromoToday's Guide on How Artists Can Get Tips From Fans on Social Media". Disrupt Magazine. Retrieved May 10, 2022.
- ^ "Musicpromotoday Leads Digital Transition From Viral to Virtual". The Source. February 14, 2022. Retrieved May 10, 2022.
- ^ "How Digital Media Has Reshaped The Entertainment Sector". Social Media Monthly. May 17, 2018. Retrieved May 15, 2022.
- ^ "MusicPromoToday Officially Partners With American Idol To Seek The Next Idol". Bezinga. June 20, 2020. Retrieved May 15, 2022.
- ^ "13 Positive Characteristics to Look for in a Potential Networking Connection". Rolling Stone Magazine. Retrieved May 15, 2022.
- ^ "Lessons Learned From Launching Three Startups in Three Years". Forbes Magazine. July 7, 2017. Retrieved May 15, 2022.
- ^ "Raffi Keuhnelian". Forbes Magazine. Retrieved May 15, 2022.