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Milwaukee Bicycle Co.

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Milwaukee Bicycle Co. head badge.

The Milwaukee Bicycle Co. is brand of bicycle and bicycle parts. It is the house brand of Ben's Cycle and Fitness, a family-owned bicycle shop in Milwaukee, Wisconsin.

The head badge, depicting a beer mug, is much valued by some riders.[1][2]

Milwaukee Bicycle Co. frames are manufactured by Waterford Precision Cycles, owned by Richard Schwinn (whose family founded the Schwinn Bicycle Company).

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