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Talk:Plenty (brand)

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This is an old revision of this page, as edited by 213.66.219.48 (talk) at 09:33, 4 August 2009 (→‎Plenty or Bounty: new section). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

One of the best-kept secrets about Bounty's "quilting":

Bounty has always used P&G's advanced paper-blowing technology to make a three-dimensional paper product that is extremely gay and dont buy it because its stupid

Bounty changed the texture of their paper towel some years ago, adding embossed "quilts", ostensibly to make the towel perform better. In actual fact, adding this embossing made the thickness of the towel greater, so that a roll of "Quilted" towels held 20% fewer towels than the previous version, yet it was sold at the same price.

This feature was not designed to make the towel perform better, but to sell fewer towels on the same size roll. P&G now has to sell 20% fewer rolls to make the same profit, or the inverse, P&G makes 25% more profit on each roll. The new "Quilted Picker Upper" is actually 25% more expensive than it predecessor, without any measurable increase in performance. "Quilting" (embossing) as a benefit is strictly market hype.

Bounty has doubled in price per roll since the "Quilting", which makes the price-per sheet 250% more expensive than pre-quilting days.

One caveat is that Bounty is still among the best performers in paper towels, but the "quilting" is not what did it.


ur welcome

Plenty or Bounty

The article says the name was changed in the UK. This implies there are still a place where it's called Bounty.

Either add info on the Bounty brand or rephrase to "the brand was renamed" de-coupling the name change from the information on where it is sold. 213.66.219.48 (talk) 09:33, 4 August 2009 (UTC)[reply]