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Mindset List

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File:Mcbride nief.jpg
Tom McBride (left) and Ron Nief (right). Each year, they work together compiling suggestions and releasing the final version of the Beloit College Mindset List™.

The Mindset List is an annual compilation of the values that shape the worldview (or “mindset”) of students who are about 18 years old and entering college. It is co-authored by Ron Nief, Public Affairs Director Emeritus and Tom McBride, Professor of English and Keefer Professor of Humanities both at Beloit College in Beloit, Wisconsin. It originated in 1997 as an e-mail forward without author credits passed on by then College Statistician Richard Miller to Ron Nief, who passed it on to peers at other schools. The first Beloit-created Mindset List appeared in the fall of 1998 after requests from peers who mistook the forward as having originated with Ron Nief. It now appears every August as American first-year students enter college. The List has received widespread public attention, such as a feature on the NBC Nightly News with Brian Williams[1] and an essay by Nancy Gibbs of Time Magazine[2]. In 2009 Time declared “The Mindset List” a new phrase in the American lexicon.[3]

The Mindset List website, Mindsetmoment.com, includes a daily quiz about growing up in the United States, a Mindset List Movie of the Month, “Mindset Moments” of reports about the generation gap, links to information about the current generation of young people and an ironic advice column called Ask ROM. The List also appears on Twitter and Facebook.

Mindset List book

In 2010 McBride and Nief signed a contract with John Wiley and Sons for a book of American social history based on Mindset List methods. It will appear in July 2011.[4][5]

External Links


References

  1. ^ http://www.msnbc.msn.com/id/3032619/#32467906
  2. ^ What College Students Don't Know Time Magazine, September 21 2009
  3. ^ Verbatim Time Magazine, August 31 2009
  4. ^ Beloit College Mindset List to Become Topic of New BookBeloit College Office of Communication and Marketing, February 2010
  5. ^ Beloit's Mindset List to become a book Milwaukee Journal Sentinal, February 2010
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