1978 Chilean telethon
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The 1978 Chilean telethon was the first version of the solidarity campaign held in Chile, which took place on 8 and 9 December 1978. The theme of this version was "Accomplish the miracle". The symbol girl for this first edition was Jane Hermosilla, although the strongest face of this campaign was the young Silvia Ceballos, who related how they overcame a serious car accident suffered by the July 18 of 1973 and that left her wheelchair. Silvia Ceballos died in September 2006 due to a heart attack.
The project desired by Mario Kreutzberger was to undertake a project that retributed public television success with the program Sábados Gigantes. That is why, in 1978, Don Francisco was able to unite all radio and television stations, in order to do a marathon of 27 hours in length, linking all animators, journalists and artists. At the same time, Mario, decides to seek sponsors to support this project.
The first telethon was intended to be made on Friday, December 1 and Saturday December 2, but scheduling problems (Channel 13 and Televisión Nacional de Chile transmitting on the same day the 1978 OTI Song Contest) resulted in the following weekend, 8 and 9 December being chosen for this to happen. The fundraising goal was 1,000,000 dollar is ($ 33.79 million), which, when exceeded, would be designed to create rehabilitation institutions for disabled children.
It took a while to reach the finish line but at dusk, in the final block, a computation impressed the Chileans: $ 35,135,988. With this, the goal was to overcome, but later the figure had doubled to the $ 84,361,838. This event was the beginning of these marathons in Chile, the next event being the 1979's telethon.
Computing
| Time | Amount in pesos |
|---|---|
| 21.50[1] | $ 90 |
| - | $ 2.225.290 |
| 00.30 | $ 4.859.238 |
| 01.30 | $ 5.394.337 |
| 02.30 | $ 6.815.190 |
| 03.00 | $ 9.370.747 |
| 03.30 | $ 9.474.501 |
| 06.20 | $ 11.868.223 |
| 07.00 | $ 11.937.757 |
| 10.00 | $ 13.007.475 |
| 18.00 | $ 21.067.098 |
| 20.30 | $ 30.250.025 |
| 21.35 | $ 32.535.786 |
| 21.47 | $ 35.135.988 |
| 22.02 | $ 39.000.000 |
| 22.20 | $ 45.780.500 |
| 22.40 | $ 53.167.000 |
| 23.50 | $ 81.600.840 |
| 00.20 | $ 84.361.838 |
Event
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Unforgettable moments
- Speech by Julio Martinez Prádanos.
Good Night Chile. Thank you very much Chile. Although you can not believe I'm excited, I am very sensitive and perhaps that is why you and I want to interpret me as I love you. I'm excited ... I was deeply touched when a country joins, and it saddens me deeply when a country is disengaged, here demonstrated what is being Chile, and what is a foreigner who has made Chile his second home.
This has been shown what is the power of the television and many work here, of course, the head is this big wonderful that I made ('Don Francisco') but behind him, behind He is a very big team, lots of people, there are lights, there are figures, there are anonymous people ... and behind this is Chile, this Chile so small, so isolated, so deep in the world, but as long as is tighter ... I do not know, the better reaction and a bit clenched fists says: "Here we present."
I moved the chronicle of (Hernan) Olguin from United States, that we do here ... I feel so Chilean... tremendously Chilean... The truth is that there is a film that was long ago and was called If all the world's men went; seas, continents, spent, spent countries, crossing borders, different regimes, whatever their ideas the creeds, and began to join together to purchase a remedy and the remedy at the end came, and eventually saved a patient who was in a boat and a boat that was on a coast anyone, no matter the coast, which mattered was the fact and I would say at this time we, nine or ten million Chileans are engaged in something, not a remedy, a balm, a stimulus that is a hospital.
I am a lover of the night, always was, like me Sun, but I want more than the Moon perhaps because she is a woman ... and night Chile is saying this, and at night when he allegedly Chile sleeps, it is saying this, banks are open, there are phones that work, some children are standing, there are couples who say 'Let what we have. Chile always rely on your destination. Do you know why? For the great value of this country is its people. Great value, great wealth and treasure of this country is its people and its people all of us ...
I hope that tomorrow before noon in the morning, and that's going to prolong the call of "Pollo" Fuentes, it's sources, I am Martinez can not deny the root we carry, so I've been bitten by the self-esteem as well. Something I am in the Spanish colony, I have never denied my ancestor, I am proud that I have blood, so that by noon tomorrow I think the Spanish colony (hence pointer in the league will) have to be as they have to wear ... Now you know the Spanish colony, they have often asked me for favors me, I do like a child who responds to a father or a mother. " Tonight I as a Chilean citizen, I ask the Spanish colony as Julio Martinez Prádanos born in Temuco son of Spanish I ask you before noon tomorrow have to provide the contribution Chile expected of them, who have made their second home and have built their tombs here to stay forever ...
We deeply appreciate the patience, understanding, sympathy I have received through 33-year career, I am not tired, you feel she was starting out, I will not ever remove this friend (microphone) which is the best friend I've had in my life and also did not respond, is ideal: listen in silence. So I meet this friend who knows when I speak from the heart, is that they say they can feel happy all those who are collaborating in one way or the other. We are helping sick children to smile. Do you know what is in each child smile? "" A song to life, a song of joy, and a love song "'. Thank you very much.
— Julio Martinez Prádanos
Sponsors
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Transmission
- 12.10.3.8 TVUN Northern Network
- 4.5.8 UCV Television Network
- National Television of Chile
- Television Corporation of the University of Chile
- Television Corporation of the Catholic University of Chile
Trivia
- In presenting the program, appeared one by one the logos of the channels that broadcast the crusade solidarity. However, when it appeared that of Channel 13 (then TVUC framed screen mode), this blue instead of wearing strips that emulates a chart, which meant that the 27 hour program would be made in color.
- The board located in the center of the stage was hand-painted with numbers and during the program two models were turning numbers to assemble the figures collected so far. For the final stretch, the numbers turned themselves because they had people running the board but behind the scenes.
- When assembled the figure that the goal was met, the entire audience at the Theatre Casino Las Vegas stood up to applaud that amount. The anecdotal is that there was no person to teach attendees to order any board to a standing ovation.
- After taking the final figure and wish you good night, Don Francisco was mobbed by hundreds of artists, technicians, switchboard operators and businessmen who were on stage. However, the most moving moment came when Jorge Artus hugged for several minutes. That image was two days later immortalized on the cover of U.S. newspaper The New York Times.
- For 2007 season, Té Supremo launched a commercial that appears in Mario Kreutzberger Telethon 1978 and receives a message from him the same, but 29 years later. In the background is seen the figure of $ 12,535,786, computing that was originally $ 32,535,786 (21.35 h), almost reaching the goal, but was changed on the spot to make it look like an elusive quantity.
Artists
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References
- ^ First Telethon donation made in 1978.