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This is an old revision of this page, as edited by QuantifiedElf (talk | contribs) at 22:16, 24 July 2013 (Marking Articles for creation submission as being reviewed (AFCH)). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

  • Comment: This article needs some editing, but I think it might almost be ready for article space. QuantifiedElf (talk) 22:16, 24 July 2013 (UTC)

EatOut is a company that offers an online restaurant guide and a restaurant reservations service in Kenya.[1] The online restaurant guide provides menus, reviews, virtual tours, offers and event information for consumers.[2] EatOut was founded in September 2009 by Mikul Shah.[3] Mikul is also the co-founder of SleepOut.com along with Johann Jenson.[4] EatOut is owned by Websimba Ltd and is also known as Eat Out Kenya.

EatOut launched a mobile application In June 2011 in preparation for the Pivot 25 Awards. The application allows users to access the EatOut online restaurant guide through their mobile device.[2]

Partnerships

In October 2012, Wazi WiFi, Google, and EatOut partnered to encourage restaurants to offer Wazi WiFi hotspots.[5]

EatOut also partnered with Safaricom and Kopo Kopo in April 2013 to encourage more restaurants to accept M-Pesa as a payment method.[6]

Investors

Africa Media Venture Fund (AMVF), a Dutch venture fund focused on tech-based media companies, invested in EatOut in July 2012 and holds a minority stake in the company.[7] The raised capital will be used in EatOut’s expansion into other African markets.

Awards and Recognition

2011

  • Samsung Bada Best Mobile Application [8]
  • ICT Innovation for Tourism [9]
  • Pivot 25 Finalist [2]

2012

  • Kenya Tourism Award for Digital Media [10]
  • Tandaa World Bank Content Grant [11]
  • CIO 100 First Runner Up [12]

Other Brands

The Taste Awards are organized by EatOut's sister company, Taste Events Ltd. The awards has two sections: the Prestige Awards and the People’s Choice Awards. The first edition took place in December 2011 at Tribe Hotel.[13] The second edition took place at Karura Forest in January 2013 in partnership with Heineken.[14]

MICE at conference.co.ke was created by EatOut in 2012. MICE is an online guide for meeting facilities aimed at corporations and organizations looking for conferencing facilities in Kenya. [11]

References

  1. ^ Maina, Wangui. “Dutch fund acquires 25pc of Eat Out”, “Business Daily Africa”, Nairobi, 8 July 2012. Retrieved on 9 June 2013.
  2. ^ a b c [ http://pivot25.com/finalists-in-entertainment-gaming-and-utilities/ “Finalists in Entertainment, Gaming, and Utilities”], “Pivot 25”. Retrieved on 9 June 2013.
  3. ^ [ http://cio100.cio.co.ke/cio/eat-out-kenya/], “CIO East Africa”. Retrieved on 9 June 2013.
  4. ^ Matinde, Vince. “Eatout.co.ke founders all set to launch a travel site Sleepout.co.ke”, “Human IPO”, 29 May 2012. Retrieved on 9 June 2013.
  5. ^ Maina, Wangui. “Restaurants show appetite for Wi-Fi partnership”, “Business Daily Africa”, Nairobi, 17 October 2012. Retrieved on 9 June 2013.
  6. ^ Mwaniki, Charles. [http://www.businessdailyafrica.com/MPesa-restaurants-deal-deepens-turf-wars-with-banks/-/539552/1750174/-/alfoqmz/-/index.html “M-Pesa restaurants deal deepends turf wards with banks”, Nairobi, 16 April 2013. Retrieved on 9 June 2013.
  7. ^ Maina, Wangui. “Dutch fund acquires 25pc of Eat Out”, “Business Daily Africa”, 8 July 2012. Retrieved on 9 June 2013.
  8. ^ “Samsung Kenya Apps Contest Winners Are Named”, “Tech Mtaa”, 2 January 2011. Retrieved 9 June 2013.
  9. ^ “Winners Announced: v2030 ICT Innovation”, “Connected Kenya Summit: Kenya ICT Board”. Retrieved on 9 June 2013.
  10. ^ “Eat Out Kenya wins tourism award”, “Biztech Africa”, 25 June 2012. Retrieved 9 June 2013.
  11. ^ a b “Second round of Tandaa Innovation Grant winners announced”, “CIO East Africa”, 4 May 2012. Retrieved on 9 June 2013.
  12. ^ [1], “CIO East Africa”. Retrieved on 9 June 2013.
  13. ^ “Testing Nairobi’s tasty joints”, “The Standard”, 17 December 2011. Retrieved on 9 June 2013.
  14. ^ “Taste Bar and Restaurant Awards 2013 launched”, “Capital FM”, 26 November 2012. Retrieved on 9 June 2013.



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