Benoist (tea)
Appearance
Benoist is a type of British tea marketed in Japan, and is the only tea company to hold a set of three Royal Warrants. The brand was greatly popularised by the Japanese television drama Densha Otoko, where sales reportedly tripled as a result of being featured in the show.
External links
- Benoist official website (Japanese)
- "Japan recruits romantic otaku geeks to revive economy", Mainichi Daily News, August 2 2005.