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MULTIMEDIA LEARNING

Definition

Multimedia Learning, or MML, is an enhanced form of communication that applies universally to all subjects, disciplines, cultures and locations. This is because it is a consideration of the physiology of learning rather than social influences. In loose terms, it provides a degree of intellectual justification for the time-honoured idiom that ‘a picture paints a thousand words’. In more sophisticated terms, it provides guidance on why and how we learn better when we are stimulated with words and images, than just words on their own

MML has been defined by Professor Richard Mayer as the ‘building mental representations from words and pictures’.[1] MML is premised on the assumption that ‘people can learn more deeply from words and pictures than from words alone’.It considers how we process information mentally, and builds on decades of widely-respected peer-reviewed research in the fields of memory and cognition.[2] Its implications are far reaching, since their physiological nature makes them relevant to varying degrees to all sighted people involved in efforts to communicate to other people. This can cover anything from schooling to all disciplines in Higher Education; from charities bidding for philanthropic funding to military officers in combat preparation in classrooms; from engineers assessing spaceship technologies to business people delivering strategic visions to employees. It is particularly relevant as a concept whose ‘time has come’.

  1. ^ "The Cambridge Handbook of Multimedia Learning - Cambridge University Press". www.cambridge.org. Retrieved 2017-01-31.
  2. ^ Neisser, Ulric (1972-05-12). "Imagery and Verbal Processes. Allan Paivio. Holt, Rinehart and Winston, New York, 1971. xii, 596 pp., illus. $13". Science. 176 (4035): 628–630. doi:10.1126/science.176.4035.628-b. ISSN 0036-8075.