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ProShares

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ProShares
Industryfinancial services
Founded1997
FounderLouis Mayberg
Michael Sapir
Productsleveraged exchange-traded funds
ParentProFunds Group

ProShares is an American provider of financial products, such as leveraged exchange-traded funds.[1][2][3][4]

History

It is owned by ProFunds Group, which was founded in 1997[5] by Louis Mayberg and Michael Sapir with $100,000,[6] both of whom were previously at the competitor company Rydex.[7]

ProFunds launched the first bear market inverse mutual funds in 1997, and later the first inverse exchange-traded funds in 2006.[8]

References

  1. ^ Deng, Geng; Dulaney, Tim; McCann, Craig; Yan, Mike (November 13, 2013). "Crooked volatility smiles: Evidence from leveraged and inverse ETF options". Journal of Derivatives & Hedge Funds. 19 (4): 278–294. doi:10.1057/jdhf.2014.3.
  2. ^ "How The Parts Add Up: The ProShares UltraPro QQQ ETF Targets $67". Forbes.
  3. ^ "Guide to the 10 Most-Popular Leveraged Inverse ETFs". finance.yahoo.com.
  4. ^ Avellaneda, M.; Zhang, S. (January 1, 2010). "Path-Dependence of Leveraged ETF Returns". SIAM Journal on Financial Mathematics. 1 (1): 586–603. doi:10.1137/090760805.
  5. ^ Newswires, Julie CreswellDow Jones (1997-12-12). "Former Rydex Employees Launch Competing Mutual-Fund Families". Wall Street Journal. ISSN 0099-9660. Retrieved 2020-03-15.
  6. ^ Brandstrader, J. R. (1998-04-06). "Dialing Up Dollars". Wall Street Journal. ISSN 0099-9660. Retrieved 2020-03-14.
  7. ^ Polyak, Ilana. "Double Trouble: Rydex Fights to Fend Off Upstart Copycat Funds". TheStreet. Retrieved 2020-03-14.
  8. ^ Fisher, Billy. "Inverse ETFs on Market's Good Side". TheStreet. Retrieved 2020-03-15.