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Barrett Hofherr

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Barrett Hofherr
Company typePrivate
FoundedDecember 2012
HeadquartersSan Francisco, CA, United States
Key people
Jamie Barrett, Matt Hofherr, Todd Eisner, Molly Warner, Conor Duignan
Number of employees
45+
Websitebarretthofherr.com

Barrett Hofherr (formerly Barrett) is an independent advertising agency headquartered in San Francisco, California, and founded in December 2012.[1]

The agency is led[2] by Partner and Chief Strategist Matt Hofherr, Creative Directors Jamie Barrett and Todd Eisner, Head of People Molly Warner, Head of Strategy Amie Chan, and Head of Production Conor Duignan.

Barrett Hofherr is a two-time honoree in the Ad Age Small Agency Awards, and was named West Coast Small Agency of the Year in 2018.[3]

Barrett Hofherr's clients include Activision/Blizzard, Chime, eBay,[4] Meta, and World Market.[5]

Prior to opening the agency, founder Jamie Barrett worked as a writer and creative director at agencies including Wieden + Kennedy, Goodby Silverstein & Partners, Fallon, and Chiat Day. He is a former Adweek National Creative Director of the Year and was named one of Creativity’s Top 50 creatives in 2006,[6] 2007[7] and 2008.[8]

Matt Hofherr[9] joined Barrett Hofherr in March 2021 after founding MUH-TAY-ZIK | HOF-FER (M/H) in 2010. M/H was named Advertising Age Small Agency of the Year in 2014.[10]

References

  1. ^ intern, Ben Levinson | Exedra (14 August 2019). "Ad man looks at history, future of the business | Interview with Jamie Barrett". Piedmont Exedra. Retrieved 2022-06-17.
  2. ^ "BarrettSF Names Four New Partners in Response to a Year of Growth". adweek.it. 24 August 2021. Retrieved 2022-06-17.
  3. ^ "Small Agency of the Year, West, Gold: BarrettSF". Ad Age. 2018-07-23. Retrieved 2022-06-17.
  4. ^ eBay
  5. ^ World Market
  6. ^ "Jamie Barrett Departs Goodby, Silverstein & Partners". Ad Age. 2012-05-08. Retrieved 2022-06-17.
  7. ^ "Jamie Barrett, Steve Simpson, Will McGinness". Ad Age. 2008-02-19. Retrieved 2022-06-17.
  8. ^ "The 2009 Creativity 50: Jamie Barrett and Steve Simpson". Ad Age. 2009-02-10. Retrieved 2022-06-17.
  9. ^ Matt Hofherr
  10. ^ Advertising Age Small Agency of the Year
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