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Odyssey: Pepsi to Apple

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Odyssey: Pepsi to Apple is an autobiography by John Sculley, former Apple CEO, and John A. Byrne in August 1987[citation needed], published by Harper & Row. In Odyssey, Sculley describes his time as CEO of PepsiCo and Apple during the late 1970s and early 80s. The epilogue of the book is dedicated to describing the Knowledge Navigator, a concept of Sculley's.

Reviews

  • "Book Review: Odyssey - Pepsi To Apple, by John Sculley | Digitalian". ianrosenwach.com. Retrieved 2018-01-02.
  • Schoenberg, Robert J. (1987-11-29). "Third Wave Wipeout : ODYSSEY Pepsi to Apple . . . A Journey of Adventure, Ideas, and the Future by John Sculley with John A. Byrne (Harper & Row: $21.95; 560 pp.)  : STEVE JOBS The Journey Is the Reward by Jeffrey S. Young (Scott Foresman: 18.95; 320 pp., illustrated)". Los Angeles Times. ISSN 0458-3035. Retrieved 2018-01-02.
  • Inc, Ziff Davis (1988-01-26). PC Mag. Ziff Davis, Inc. {{cite book}}: |last= has generic name (help)


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