Tasty Bite
 | This article contains promotional content. (May 2015) |
 | |
| Company type | Private |
|---|---|
| Industry | Consumer Packaged Goods |
| Founded | 1995 |
| Headquarters | Pune, India Stamford, Connecticut |
Key people | Ashok Vasudevan (Chief Executive) |
| Products | Ready-to-eat Indian entrees, Asian Noodles and rices |
| Parent | Mars, Incorporated |
| Subsidiaries | Tasty Bite Edibles, Ltd. |
| Website | tastybite.com |
Tasty Bite is a range of consumer packaged goods, of pre-prepared ready to eat, all-natural Indian and pan-Asian cuisine. Launched in 1995, Tasty Bite offers over 30 products across 4 categories: entrées, rices, noodles and meal inspirations. The flavors range from classic Indian restaurant favorites such as a Channa Masala to unique fusion items such as the Tofu Corn Masala. The products require no cooking, have no preservatives, require no refrigeration, and can be used as a main dish or a side or entree dish. Tasty Bite products are available in every state in the U.S. and are sold in most major grocery chains in the international/Asian foods aisle. In August 2017, a majority of the owner company of Tasty Bite has been accquired by Mars, Incorporated. [1]
Products
The Tasty Bite portfolio includes:
Indian and Southern Asian dishes (Entrees)
- Agra Peas & Greens
- Aloo Palak
- Bangkok Beans
- Bengal Lentils
- Bombay Potatoes[2]
- Channa Masala
- Jaipur Vegetables
- Jodphur Lentils
- Kashmir Spinach
- Kerala Vegetables
- Madras Lentils
- Malaysian Lodeh
- Peas Paneer
- Punjab Eggplant
- Spinach Channa
- Spinach Dal
- Tofu Corn Masala
- Vegetable Korma
Ready To Eat Rices
- Basmati Rice
- Brown Rice
- Garlic Brown Rice
- Ginger Lentil Rice
- Jasmine Rice
- Tandoori Rice
- Tehari Herb Rice
- Thai Lime Rice
Thai and Asian Noodles (Noodles)
- Pad Thai
- Toasted Sesame
- Thai Basil
- Mushroom Lo Mein
- Kung Pao
- Lemongrass Ginger
Meal Inspirations
- Barley Medley
- Chunky Chickpeas
- Lentil Magic
- Zany Multigrain
- Zesty Lentils & Peas
Packaging
With the use of a multi-layer long Shelf life retort pouch, Tasty Bite products remain fresh for 18 months. During the manufacturing process, food is filled into these pouches, after which they are sealed and cooked to a finish in a retort oven under high temperature and pressure. The sealing and construction of the pouch ensure that no bacteria or other degrading factors can affect the food – it is sterilized inside the pouch. This process also ensures a high retention of the food's original aroma, texture, nutrients, and flavor. The pouches are BPA free. The Tasty Bite product line is manufactured at its plant in Bhandgaon, about 68 miles outside of Pune, India. The vegetables used are grown in a private farm owned and managed by the company.
References
- ^ "Mars Food to Acquire Majority Stake in Tasty Bite". Mars, Inc. Retrieved 27 May 2020.
- ^ Snyder, Kari (June 2005). "Grab 'n go". Boating. Retrieved 5 November 2016.
