Juiceman Juicer
The Juiceman Juicer was one of the first products and brands to be sold and built through the infomercial format[citation needed] at the peak of the juicing craze in the summer of 1992.[1] Years later, the Juiceman continues to be discussed in talks about infomercials and their successes.[2][3] The Juiceman show featured pitch man Jay Kordich (1923-2017).[4] Rick Cesari, the co-founder of Cesari Response Television is considered a pioneer of the informercial industry. His previous company, Trillium Health Products, Inc., attained more than $100 million in sales attributed in part to the direct marketing of the Juiceman Juicer.[5][6]
Popular Culture
The Juiceman Juicer and Jay Kordich were parodied by Jim Carrey on the popular skit show In Living Color.
References
- ^ Jura, Koncius (1992-07-30). "Getting Juiced; Despite the Doubts of Skeptics, Drinking Vegetables Is All the Rage". The Washington Post. Archived from the original on 2012-10-25. Retrieved 2009-03-16.
- ^ Alford, Henry (1993-11-14). "Endpaper; The Pulp Crisi". The New York Times. Retrieved 2009-03-16.
{{cite news}}: Cite has empty unknown parameter:|coauthors=(help) - ^ "The Infomercial Quiz". The Johns Hopkins Newsletter. 2002-03-29. Archived from the original on 2010-11-02. Retrieved 2009-03-16.
- ^ Landsman, Jonathan (1 June 2017). "Jay Kordich, The Father of Juicing, dead at 93". Natural Health 365. NaturalHealth365.com. Retrieved 14 November 2017.
- ^ Roarke, Mike (1997-11-02). "CRTV wrote the book on infomercials".
- ^ Dawson, Donne (1997-12-21). "Shintani signs national infomercial deal".
External links
 | This product article is a stub. You can help Wikipedia by expanding it. |