Consumer's risk

Consumer's risk or Consumer risk is a potential risk found in all consumer-oriented products, that a product not meeting quality standards will pass undetected through the manufacturer's quality control system and enter the consumer marketplace.

Accepting the lot of unsatisfactory quality is a risk for any consumer. The probability of accepting the lot of fraction defectives under sampling inspection plan is called as consumer's risk.

References

Hui, Yiu H. (2006). Handbook of food science, technology, and engineering, Volume 2. CRC Press. p. 56–15. ISBN 0-8493-9848-7. {{cite book}}: Cite has empty unknown parameter: |coauthors= (help)

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v t e Consumer behaviour
Concepts	Consumption Autonomous consumption Induced consumption Consumer culture theory Consumer debt Consumer economy Consumer spending
Research types	Consumer choice Consumer economics Consumer neuroscience Consumer product Marketing research
Consumer attributes	Consumer confidence Consumer confusion Consumer ethnocentrism Consumer socialization Consumer's risk Consumption function Cultural consumer Homo economicus
Processes	Consumers' co-operative Consumer-to-business Factory-to-consumer Consumer service Consumerization

See also

References