Crocodile Garments
Company type | Retail |
---|---|
Industry | Garments |
Founded | 1952 |
Headquarters | , |
Products | Clothes |
Website | Official website |
Crocodile Garments SEHK: 122 is a textile and garments company based in Hong Kong. Crocodile Garments was founded by the late Dr. Chan Shun (1917-1997) in 1952.
History
Chan sold the business in 1987 to Lai Sun Garment, controlled by the late billionnaire Lim Por Yen.[1]
Crocodile Garments originally sold dress shirts before expanding to become the largest chain garment store in Hong Kong. They exported to Japan, Singapore and other Asian Countries. A second line called Cal-Thomas was started in CA, USA. Crocodile emerged as the leading fashion label[citation needed] with the expansion of a woman's line and children's line called CrocoKids. At its peak, Crocodile garments was the largest garment chain before the conception of G2000, Giordano, U2 and Bossini in the 1990s.[citation needed]
Legal dispute with Lacoste
Crocodile had a long-standing dispute over the logo and clothing lines with Lacoste. Crocodile uses a crocodile logo that faces left while Lacoste uses one that faces right. The two fought for the logo rights in China, but eventually reached a compromise. Crocodile agreed to change its logo to have a more vertical tail and more scales for its logo.[2]
References
- ^ 13元錢起家的一代富豪:林百欣生前身後事 "The Lim Por-yen story" Archived 2013-01-19 at archive.today, www.cctv.com, 17 October 2005 Template:Zh icon
- ^ CNN.com Business - Crocodile tears end logo fight - Oct. 31, 2003