File:Monetizzare la comunità? Esaminare la sostenibilità economica del giornalismo partecipativo - Monetizing community? Examining the business case for engaged journalism -ijf17 (33917671211).jpg

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Jennifer Brandel Ben DeJarnette Ian Gill Rob Wijnberg


Sappiamo che ascoltare il nostro pubblico, amplificandone la voce e discutendo insieme il nostro lavoro significa fare buon giornalismo. Ma questi elementi importanti per l'engagement delle comunità sono altrettanto utili per generare profitto? Questa sessione valuterà se il giornalismo partecipativo possa aiutare a risolvere il problema della sostenibilità economica nell'era digitale. Chiederemo al nostro panel internazionale di imprenditori impegnati nell'engagement qual è lo studio di sostenibilità presentato a partner e finanziatori, che cosa hanno imparato come giovani startup, e quali ritengono siano le opportunità più promettenti per la crescita dei ricavi attraverso l'engagement. Organizzato in collaborazione con l'Agora Journalism Center - School of Journalism & Communication (Università dell'Oregon), iniziativa sostenuta dal finanziamento della John S. and James L. Knight Foundation.

We know that listening to our audiences, amplifying their voices, and building conversation around our work all make for good journalism. But do these pillars of community engagement also make for good business? This session will examine whether engaged journalism can help solve the puzzle of business sustainability in the digital age. We’ll ask our international panel of engagement-focused entrepreneurs how they’re making the business case to partners and funders, what they’re learning as young startups, and what they consider the most promising opportunities for revenue growth through engagement in the future.

video: <a href="http://media.journalismfestival.com/programme/2017/monetizing-community-examining-the-business-case-for-engaged-journalism" rel="nofollow">media.journalismfestival.com/programme/2017/monetizing-co...</a>
Date
Source Monetizzare la comunità? Esaminare la sostenibilità economica del giornalismo partecipativo - Monetizing community? Examining the business case for engaged journalism #ijf17
Author International Journalism Festival from Perugia, Italia

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This image was originally posted to Flickr by International Journalism Festival at https://flickr.com/photos/25911336@N06/33917671211. It was reviewed on 11 October 2020 by FlickreviewR 2 and was confirmed to be licensed under the terms of the cc-by-sa-2.0.

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