Later On (The Swon Brothers song)

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"Later On"
Song

"Later On" is a song recorded by American country music duo The Swon Brothers. The song was written by Nashville songwriters Ryan Hurd, Joey Hyde, and Justin Wilson, while production was handled by Mark Bright. It was released to digital retailers December 10, 2013 as the duo's first official single since signing to Arista Nashville,[1] as well as the lead single off their debut major-label album.[2] It was released to country radio on March 3, 2014.[3]

Critical reception

Taste of Country gave the song a positive review, describing it as a "burst of fresh air" in which the brothers deliver a fairly average vocal but prove themselves "capable storytellers" and "full of energy".[4]

Music video

The music video was directed by Roman White and premiered in June 2014.[5]

Chart performance

The song has sold 205,000 copies in the US as of October 2014.[6]

Chart (2013–14) Peak
position
Canada (Canadian Hot 100)[7] 87
Canada Country (Billboard)[8] 47
US Billboard Hot 100[9] 86
US Country Airplay (Billboard)[10] 13
US Hot Country Songs (Billboard)[11] 21

Year-end charts

Chart (2014) Position
US Country Airplay (Billboard)[12] 42
US Hot Country Songs (Billboard)[13] 62

References

  1. ^ "Later On - Single". iTunes Store. Apple Inc. Retrieved 8 January 2014.
  2. ^ Conaway, Alanna. "The Swon Brothers to Release Debut Single "Later On" to Country Radio". Roughstock. Cheri Media. Retrieved 8 January 2014.
  3. ^ "R&R :: Going for Adds :: Country (Week of: March 3, 2014)". Radio & Records, Inc. Retrieved 8 January 2014.
  4. ^ "The Swon Brothers, 'Later On' [Listen]". Taste of Country. Townsquare Media. Retrieved 8 January 2014.
  5. ^ Billups, Andrea (June 6, 2014). "FIRST LOOK: The Swon Brothers' 'Later On' Music Video". People. Retrieved June 11, 2014.
  6. ^ Matt Bjorke (October 1, 2014). "The Top 30 Digital Singles – October 1, 2014". Roughstock.
  7. ^ "The Swon Brothers Chart History (Canadian Hot 100)". Billboard.
  8. ^ "The Swon Brothers Chart History (Canada Country)". Billboard.
  9. ^ "The Swon Brothers Chart History (Hot 100)". Billboard.
  10. ^ "The Swon Brothers Chart History (Country Airplay)". Billboard.
  11. ^ "The Swon Brothers Chart History (Hot Country Songs)". Billboard.
  12. ^ "Best of 2014: Country Airplay". Billboard. Prometheus Global Media. 2014. Retrieved December 9, 2014.
  13. ^ "Best of 2014: Hot Country Songs". Billboard. Prometheus Global Media. 2014. Retrieved December 9, 2014.