Leland Corporation

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Leland Corporation
IndustryVideo games
El Cajon, California, United States
SuccessorMidway Studios San Diego
ProductsDragon's Lair II: Time Warp
Super Off Road
Pig Out!

The Leland Corporation was a manufacturer of several arcade video games in the 1980s and early 1990s. Notable among these were Quarterback (1987) and John Elway's Quarterback (1989) Dragon's Lair II: Time Warp in 1991, the long-anticipated follow up to the hugely successful Dragon's Lair from 1983[citation needed] and Ivan 'Ironman' Stewart's Super Off Road, which spawned an expansion and two sequels at Leland's successor company Midway Games (Off Road Challenge and Offroad Thunder) in addition to 1990's Pig Out. The company was formed when Tradewest purchased the ailing Cinematronics in 1987.

John Rowe, (co-founder and President of Tradewest) became the President of the new Leland Corporation and guided the reorganization and technology evolution which led to a number of popular video games which were positioned to transition into the new market of home systems including, Nintendo NES and Sega Genesis and Game Boy. During the early 1990s, they developed home console titles under the brand name Leland Interactive Media.[citation needed]

Leland was itself purchased in 1994 by WMS Industries. At this point the Leland and Tradewest brands were phased out but much of the staff and all of the facilities continued to be used by WMS and later Midway Games, becoming its San Diego unit.

John Rowe became the vice-chairman and director of product development for the new company.

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