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Mercury General

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Mercury General
Company typePublic
S&P 600 Component
Headquarters4484 Wilshire Boulevard
Los Angeles, California
Key people
Gabriel Tirador, CEO & President, George Joseph, Founder & Chairman
RevenueDecreaseUS$3.380 billion (2018) [1][2]
DecreaseUS$30.61 million (2018)[2]
DecreaseUS$5.728 million (2018)[2]
Total assetsIncreaseUS$5.433 billion (2018)[2]
Total equityDecreaseUS$1.617 billion (2018)[2]
OwnerGeorge Joseph and family (35.3%)[3]
Number of employees
4,300[4] (2017)

Mercury General Corporation is a multiple-line insurance organization that offers personal automobile, homeowners, renters, and business insurance.

Founded in 1961 and located in Los Angeles, Mercury has assets of over $4 billion,[5] employs 4,500 people, and more than 8,000 independent agents in Arizona, California, Florida, Georgia, Illinois, Nevada, New Jersey, New York, Oklahoma, Texas, and Virginia.[5]

Mercury's primary focus is automobiles and homeowners' insurance. However, the company also writes personal liability policies (umbrella), business insurance, mechanical breakdown protection (similar to an extended warranty for vehicles), renters, service line protection, home systems protection, identity management protection and ride-hailing insurance.[6]


Mercury was founded by George Joseph, who flew 50 World War II missions over Africa and Italy as a navigator before graduating from Harvard on the G.I. Bill in 1949. Joseph then spent more than a decade in the insurance industry before founding Mercury Insurance in 1961 as a low-cost alternative to larger insurance companies.[7]

Mercury General Corp, which consisted of six employees, sold its first policy April 1, 1962.[8]

Mercury's California expansion began in 1964 with the opening of its first Orange County office.[9] Two years later, the company spread into the San Fernando Valley and also began operations in San Diego. Mercury offices opened in Northern California by 1968.[10]

Mercury wrote $1 million in premiums every month by 1970 and sold its first homeowners policy in 1972. In 1973, the company celebrated its 10th consecutive year of revenue growth.[10] The newly created Mercury Insurance Company wrote its first auto policy in 1977.[10]

In 1989, Mercury began expansion outside of California, opening offices in Georgia and Illinois.[11]

The company insured more than 1 million vehicles in California by 1998.[10] This led to further expansion to Florida in 1998, New York in 2001, and Virginia in 2001.[10]

Forbes listed Mercury Insurance on its “100 Most Trustworthy Companies” in 2012[12] “America’s 50 Most Trusted Financial Companies” in 2014,[13] 2015[14] and 2016. It has been rated A “Excellent” by insurance industry rating agencies A.M. Best and Fitch.[15]

In 2017, the company was named a “Top Five Best Auto Insurance Company” by Insure.com, who surveyed more than 3,700 U.S. insurance customers on the criteria of “customer service,” “claims handling,” “pricing,” “plans to renew current policy,” and “would recommend the insurer.”[16] Additionally, Mercury Insurance was named one of “America’s Best Midsize Employers” by Forbes in 2017.[17]

Mercury is currently led by president and CEO Gabriel Tirador, with Joseph being chairman of the board.[18]


Personal auto insurance – Mercury provides liability, collision, comprehensive, medical, personal injury protection, uninsured/underinsured motorist, rental car reimbursement, and roadside assistance.[19][20]

Homeowners insurance – A policy specifically tailored to individual needs for single-family homes that includes the structure, belongings and liability coverage. It may also provide additional living expenses if policyholders are forced to vacate their homes due to a covered loss or peril.[21]

Renters insurance – Renters insurance provides coverage for personal property and liability protection. It also covers temporary living expenses should one's property become uninhabitable due to a covered loss or peril.[22]

Condo insurance – Specifically designed for condo owners, these policies provide coverage for personal property, liability protection, guest medical protection, and condo unit additions and alterations. It also covers temporary living expenses should one's property become uninhabitable due to a covered loss or peril.[23]

Umbrella insurance – Additional liability protection for personal auto and/or homeowners in the event losses exceed the underlying policy's liability limits.[24]

Dwelling fire insurance – A policy specifically designed for landlords to protect rental properties – providing coverage for the structure, contents and general liability. Should the property become uninhabitable due to a covered loss or peril, fair rental value will be provided for lost rents until the property is livable again.

Business auto insurance – Provides protection for individuals, sole proprietorships, partnerships and corporations with vehicles that are used for business purposes.[25]

Business insurance – Three different policies – Business Owners Policies (BOPs), Commercial Property, and Commercial Liability – that protect various aspects of a business. The most common policy coverages include liability, medical, building coverage, business personal property and business income.

Mechanical protection – Commonly referred to as extended warranty coverage, Mercury's mechanical protection pays for covered vehicle repairs after the vehicle manufacturer's warranty expires. Certain benefits are also available during the vehicle manufacturer's warranty period.[26]

Ride-hailing insurance – An endorsement to Mercury's personal auto policy that covers the gaps between auto insurance and a ridesharing company's commercial insurance coverage when the driver working for a ridesharing company turns on the ride-hailing app.

Service line protection – An endorsement to a homeowner's policy that covers damage to exterior underground service lines, which includes water piping, sewer lines, power lines and more.[27]

Home systems protection – An endorsement to a homeowner's policy that covers HVAC systems, appliances, electronics and more.[28]

Identity management protection – An endorsement to a homeowner, condo or renters' policy that help protect a person's identity from fraud.[29]

Mercury Insurance blog[edit]

Mercury Insurance helps educate consumers about insurance by publishing insurance articles on its blog. The articles discuss a variety of topics, including: how insurance protects homeowners, renters and their property, how to save money and reduce debt through proper budgeting; insurance considerations surrounding weather events; how to prepare for and handle natural disasters; insurance claim instructions; advice on finding the insurance deals and coverage options; instructions on how to protect personal property while away on extended trips; and articles promoting financial literacy. The blog also features lifestyle pieces, covering subjects such as travel, technology, parenting and teen driving.[30]

Driver safety program[edit]

Mercury Insurance created the Drive Safe Challenge[31] in 2016 to help promote teen driver safety. It began as a collaboration between Mercury Insurance, the Anaheim Ducks and the California Highway Patrol in Anaheim,[32] and has since expanded to Florida through a partnership with the Tampa Bay Lightning and Tampa Police Department.[33] The program has also been broadened to include drivers 55 and older to help improve their driving skills.

The Drive Safe Challenge includes an interactive classroom session and behind-the-wheel training to teach drivers of all ages the necessary skills to help them stay safe while driving. Participants learn collision avoidance tactics, car-handling, maneuvering on slippery surfaces, emergency braking maneuvers and more.

Mercury has also developed a free online extension that includes interactive tools, quizzes, driving safety information and discussion topics to help parents prepare their children for driving.[34]

See also[edit]


  1. ^ "MCY Income Statement - Balance Sheet - Cash Flow - Mercury General Corporation Com Stock - Yahoo Finance". Retrieved 23 March 2017.
  2. ^ a b c d e "Mercury General Corp - Form 10-k - 2018". Retrieved 12 March 2019.
  3. ^ Proxy Statement
  4. ^ "Mercury General". Fortune. Retrieved 2019-02-15.
  5. ^ a b "Mercury Insurance Group Company Fact Sheet" (PDF). Mercury Insurance Corporate Website.
  6. ^ "Fitch Affirms Mercury General's Senior Debt & IFS Ratings".
  7. ^ Mercury Insurance Group. “Mercury General Corporation History.” Funding Universe Site, n.d. Web. 16 Jun. 2015.
  8. ^ Mercury Insurance Group. “Corporate Information: Company Profile.” Mercury Insurance Site, n.d. Web. 24, May 2016.
  9. ^ Mercury Insurance Group. “History of an Insurance Company Infographic.” Mercury Insurance Site, 2016. Web. 25 May 2016.
  10. ^ a b c d e Mercury Insurance Group. “History of an Insurance: Corporate Timeline.” Mercury Insurance Site, 2016. Web. 25 May 2016.
  11. ^ "Our Story | Mercury Insurance". www.mercuryinsurance.com. Retrieved 2024-03-21.
  12. ^ Smith, Jacquelyn. “America’s Most Trustworthy Companies.” Forbes Site, 2012. Web. 18 Jun. 2015.
  13. ^ Dill, Kathryn. “America’s 50 Most Trustworthy Companies.” Forbes Site, 01, Apr. 2014. Web. 16 Jun. 2015.
  14. ^ Dill, Kathryn. “America’s 50 Most Trustworthy Companies.” Forbes Site, 01, Aug. 2015. Web. 16 Jun. 2015.
  15. ^ Mercury Insurance Group. “Company Fact Sheet.” Mercury Insurance Site, 2014. Web. 17 Nov. 2017
  16. ^ Mercury Insurance Group. "Mercury Insurance Ranks High with Auto Insurance Customers." Mercury Insurance Site, 2017. Web. 22 Aug. 2017.
  17. ^ Mercury Insurance Group. "Mercury Insurance is one of the best companies to work for in America...just ask Forbes!" Mercury Insurance Site, 2017. Web. 22 Aug. 2017.
  18. ^ Mercury Insurance Group. “George Joseph: Portrait of the American Dream” Mercury Insurance Site, n.d. Web. 24 May 2016.
  19. ^ “Mercury Insurance Group.” Clearsurance, n.d. Web. 16 Jan. 2023.
  20. ^ "Mercury Insurance: Ratings, Coverage & Discounts 2023". Clearsurance.
  21. ^ “Mercury Insurance Review 2023.” NerdWallet, n.d. Web. 03 Jan. 2023.
  22. ^ “Our Products: Renters Insurance.” Mercury Insurance Site, n.d. Web. 16 Jun. 2015.
  23. ^ “Our Products: Condo Insurance.” Mercury Insurance Site, n.d. Web. 16 Jun. 2015.
  24. ^ “Our Products: Umbrella Insurance.” Mercury Insurance Site, n.d. Web. 16 Jun. 2015.
  25. ^ “Our Products: Business Auto Insurance.” Mercury Insurance Site, n.d. Web. 16 Jun. 2015.
  26. ^ “Our Products: Mechanical Breakdown Coverage.” Mercury Insurance Site, n.d. Web. 16 Jun. 2015.
  27. ^ “Mercury Insurance Service Line Protection.” Mercury Insurance Site, n.d. Web 12 July 2017.
  28. ^ “Mercury Insurance Home Systems Protection.” Mercury Insurance Site, n.d. Web 12 July 2017.
  29. ^ “Mercury Insurance Identity Management Protection.” Mercury Insurance Site, n.d. Web 12 July 2017.
  30. ^ "Mercury Insurance". Mercury Insurance Blog. Mercury Insurance. Retrieved 23 April 2019.
  31. ^ “Mercury Insurance Drive Safe Challenge.” Mercury Insurance Drive Safe Challenge Site, 2016. Web. 26 May 2016.
  32. ^ “Mercury Insurance Launches ‘Drive Safe Challenge’ to Teach Teens the DOs and DON’Ts of Getting Behind the Wheel.” Mercury Insurance News Room Site, 2016. Web. 26 May 2016.
  33. ^ “Mercury Insurance Challenges Teens and Seniors to be Safer Florida Drivers.” Mercury Insurance News Room Site, 2018. Web. 16 Nov. 2018.
  34. ^ "Auto, Home, Business Insurance & More | Mercury Insurance". www.mercuryinsurance.com. Retrieved 2024-04-15.

External links[edit]

  • Official website
  • Business data for Mercury General: