Orient Blackswan

From Wikipedia, the free encyclopedia
  (Redirected from Orient Longman)
Jump to navigation Jump to search
Orient Blackswan
Orient BlackSwan logo.png
StatusActive
Founded1948; 71 years ago (1948)
FounderThomas Longman
Country of originIndia
Headquarters locationHyderabad, Telangana
DistributionWorld wide
Key peopleJ. Nandini Rao (Md)[1]
J. Krishnadeva Rao (Director)[2]
Publication typesBooks and academic journals
Nonfiction topicsHumanities, social science, behavioral science, education
Owner(s)J. Rameshwar Rao[3]
Official websiteorientblackswan.com

Orient Blackswan Pvt. Ltd. (formerly Orient Longman India, commonly referred to as Orient Longman), is an Indian publishing house headquartered in Hyderabad, Telangana.[4][5]

The company publishes academic, professional and general works as well as school textbooks, of which the "Gulmohar" series of English-language schools books grew popular. It also publishes low cost reprints of foreign titles.[6]

History[edit]

Established in 1948 as Longman Green by the UK publishing company Longman, it was taken over by J. Rameshwar Rao, who bought the majority shareholding and became the company chairman in 1968.[7] Rao retained the majority holding till 1984. The company's board included Khushwant Singh and the Patwardhans of Pune.[8][9]

The "Indianisation" of Orient Longman's management during this period was also reflected in its product, where Indian writers found an increasingly prominent place. Also during this period various subsidiaries came about such as Orion Books, and Gyan Publishings which sprang up as entrepreneurial enterprises from individuals based in Delhi, Chennai, Mumbai, and Kolkata such as B.K. Todi, Saugat Biswas, Varun Tamble and not many others.

Disputes[edit]

In 2006, the Pearson Education group, which holds a minority stake in Orient Longman as well as the rights to the "Longman" brand worldwide, sued Orient Longman asserting its claim on the brand. In 2008, Orient Longman agreed to drop the "Longman" suffix in an out-of-court settlement, and the company was renamed Orient Blackswan.[10]

References[edit]

  1. ^ Eur (2002). The Far East and Australasia 2003. Psychology Press. p. 496.
  2. ^ "Narayana students excel in Spell Bee contest". The Hans India. Retrieved 12 March 2018.
  3. ^ Kancha Ilaiah Shepherd. From a Shepherd Boy to an Intellectual: My Memoirs. SAGE Publications India. p. 233. Retrieved 5 November 2018.
  4. ^ Purabi Bora. "Orient Longman reborn as Orient Blackswan". The Indian Express. Retrieved 19 October 2008.
  5. ^ "Orient Blackswan Private Limited Details". The Economic Times. Retrieved 15 May 2015.
  6. ^ "about Orient Blackswan". Orient Blackswan.
  7. ^ Indian Book Industry, Volume 24, Issues 3-4. Sterling Publishers. 1995. p. 32.
  8. ^ Khushwant Singh (2005). he Collected Short Stories of Khushwant Singh. Orient Blackswan. p. 4.
  9. ^ R.E. Mark Lee. Knocking at the Open Door: My Years with J. Krishnamurti. Balboa Press. p. 130. Retrieved 30 September 2016.
  10. ^ "Orient loses Longman". The Telegraph. January 15, 2008.

Bibliography[edit]

External links[edit]

  • "About us". Orient Blackswan. Retrieved 2008-02-25.