Peanut Butter & Co.
Peanut Butter & Co. is a peanut butter brand that was founded in 1998 by Lee Zalben.[1][2] Zalben has stated that he began working with peanut butter due to a childhood love of it.[3][4]
The company sells a line of peanut butter to supermarkets featuring ten "all natural" flavors and from peanuts grown by farmers in the United States.[5] In 2005 the company published The Peanut Butter & Co. Cookbook, which has numerous recipes for using peanut butter. Several of the company's products have been praised by publications such as Men's Health.[6][7]
From 1998 to 2016, the company operated a sandwich shop in Greenwich Village, New York City.[8][9] Its menu primarily consisted of peanut butter sandwiches and other items made with peanut butter.[10][11]
Peanut Butter & Co. was the title sponsor of the Team TWENTY12 women’s pro cycling team for 2011.[citation needed]
Zalben (born 1973) graduated from Vassar College in 1995[citation needed] and after a short time in the advertising and publishing industries he opened the Manhattan store on December 21, 1998.
References
- ^ Carter, Sylvia (September 8, 1999). "IN THE HOUSE where Lee Zalben". Newsday. Retrieved June 19, 2013.
- ^ "A LUNCH-BOX STAPLE GOES UPSCALE \ GOURMET PEANUT BUTTER SANDWICHES START AT $5 IN NEW YORK CITY". The Philadelphia Inquirer. March 28, 1999. Retrieved June 19, 2013.
- ^ Collier, Brooke (May 24, 2007). "A tough nut to crack". Jerusalem Post. Retrieved June 19, 2013.
- ^ Lippman, Laura (January 31, 2000). "Smooth or chunky, hold the crust". The Sun. Retrieved June 25, 2013.
- ^ Fabricant, Florence (January 13, 1999). "Fresh Peanut Butter To Spread Around". The New York Times. Retrieved June 19, 2013.
- ^ "Eat This, Not That". Rodale Press.
- ^ "Sandwich Paradises". Travel Channel.
- ^ "Peanut Butter & Co. Sandwich Shop". Retrieved March 8, 2016.
- ^ Periera, Ivan (February 22, 2016). "Peanut Butter & Co. closes after 17 years". amNewYork. Retrieved March 8, 2016.
- ^ Williams, Monte (June 20, 1999). "Paean to Peanut Butter; A Restaurant Gives Lunch Time a Lunch Box Flavor". NY Times. Retrieved June 19, 2013.
- ^ "PB BY MAIL ORDER, FOR A GROWN-UP LOVE". Miami Herald. October 2, 2003.