Public Relations and Communications Association

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The Public Relations and Communications Association (PRCA) is a trade association for the public relations sector in the United Kingdom. The association lobbies on behalf of its member companies and also provides a forum for sharing information.[1]

History[edit]

It was founded in 1969 (as the Public Relations Consultants Association), and was originally an organisation for PR agencies; its membership includes 400 agency members, including most of the top 100 UK consultancies; over 100 in-house communications teams from multinationals, UK charities and public sector organisations. The PRCA launched in-house membership in February 2009 and individual membership in October 2011.[2]

In 2001, the PRCA sought a meeting with the Financial Services Authority to develop a code of practice for financial PR consultants.[3]

The PRCA was one of three organisations which founded the UK lobbying self-regulation body, the UK Public Affairs Council, in 2010 - alongside the Association of Professional Political Consultants and the Chartered Institute of Public Relations.[4] However, the PRCA resigned from the UKPAC the following year, in December 2011.[5]

It changed its name to the Public Relations and Communications Association in August 2016.[6]

See also[edit]

References[edit]

  1. ^ http://webarchive.nationalarchives.gov.uk/20100807034701/http://archive.cabinetoffice.gov.uk/gcreview/evidence/prca.pdf
  2. ^ "PRCA launches individual memberships for PR professionals". Retrieved 1 February 2014. 
  3. ^ Julia Day (14 November 2001). "PR body plans to work with City watchdog | Media | MediaGuardian". London: Guardian. Retrieved 2012-01-31. 
  4. ^ "The History of UKPAC". UK Public Affairs Council. Retrieved 26 August 2012. 
  5. ^ "CIPR responds to PRCA decision to leave UKPAC". CIPR news, 9 December 2011. CIPR. Retrieved 26 August 2012. 
  6. ^ Griggs, Ian (12 August 2016). "A whole new word: PRCA announces new name and brand refresh". PR Week. Retrieved 22 August 2016. 
  7. ^ "The Art of Perception by Bob Leaf". Public Relations Consultants Association. Retrieved 10 February 2014. 

External links[edit]