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Ron Berkowitz

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Ron Berkowitz
EducationUniversity of Miami[1]
Occupation(s)publicist, entrepreneur
Known forCEO, president and founder of Berk Communications

Ron Berkowitz is an American entrepreneur, publicist and former sports journalist.[2][3] He is the CEO, president, and founder of the New York City-based Berk Communications.[4][5]

Career

While attending the University of Miami, Berkowitz worked for the university radio station doing play-by-play broadcasting for the baseball and basketball teams. After graduating, he began working as a reporter for WTOP in Washington D.C. Eventually, Berkowitz took a public relations job with the New York Yankees, before taking another PR role with FX. In 1999, he left the station and started Berk Communications.[6]

Since founding the company, Berkowitz has represented some of Jay Z's business ventures,[7][8] several New York City nightclubs[9] and does public relations work for Yoenis Céspedes, Robinson Cano, Kevin Durant, Dez Bryant and Meek Mill.[10]

Berk Communications was acquired as an independent subsidiary by the MWWPR firm in October 2015, with Berkowitz continuing to serve as President and CEO of the company.[11] In 2016, he received national media attention and recognition for his role in the makeover of New York Yankee, Alex Rodriguez following a suspension for use of performance-enhancing drugs.[12][13] In July 2018, Berkowitz was a guest co-host on the CBS Sports Radio program Tiki and Tierney with Tiki Barber.[14]

References

  1. ^ Chris Smith. "Jeremy Shockey is Living Large". New York Magazine. Retrieved April 29, 2016.
  2. ^ Lesley Abravanel (June 18, 2012). "Brickell's Brother Jimmy's BBQ: A Brawny Bromance Between Ex 'Canes Players, Grads & NFL Stars". Miami Herald. Retrieved April 29, 2016.
  3. ^ "Ron Berkowitz". University of Miami School of Communication. Retrieved April 29, 2016.
  4. ^ Jeff Eisenberg (July 24, 2014). "Toughest Jobs in Sports: Publicist for Alex Rodriguez". Yahoo! Sports. Retrieved April 29, 2016.
  5. ^ "MWW Buys Majority Stake in Berk Communications". PR Week. October 6, 2015. Retrieved April 29, 2016.
  6. ^ "Six Questions With Ron Berkowitz, President of Berk Communications".
  7. ^ Zack O'Malley Greenburg (July 6, 2011). "Jay-Z's 40/40 Clubs Still in Holding Pattern". Forbes. Retrieved April 29, 2016.
  8. ^ Emilly Smith (October 4, 2015). "Publicity Agency Cuts Major Deal With Star-studded Firm". Page Six. Retrieved April 29, 2016.
  9. ^ Aleksander, Irina (November 21, 2008). "'This is Obviously More Serious,' Says Nightclub Rep Ron Berkowitz of the Brother Jimmy's Lawsuit". Observer. Retrieved June 6, 2016.
  10. ^ Kurt Badenhausen (August 12, 2016). "Meet the Man Behind the Makeover of A-Rod". Forbes. Retrieved August 18, 2016.
  11. ^ "MWWPR Acquires Berk Communications".
  12. ^ "Alex Rodriguez Basks in His Renewal: I Never Knew I Could Feel Like This". USA TODAY Sports. February 22, 2016. Retrieved April 29, 2016.
  13. ^ Jeane Macintosh (July 30, 2013). "Jay-Z Throws Support Behind A-Rod". New York Post. Retrieved April 29, 2016.
  14. ^ Page Six Team. "A-Rod's publicist scores guest-host gig". PageSix.com.


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